Industry News
Around 1,500 people took to the slopes in swimsuits at The Remarkables in Queenstown, New Zealand, yesterday, setting a new world record during the second annual Polar Bare event. The skiers and snowboarders also helped the ski area achieve its highest single-day visitor count.
The six-day festival known as Snow Machine featured on-mountain events and concerts in Queenstown and was highlighted by the Polar Bare event. The swimwear-themed ski gathering saw a 40% increase in participation compared to last year.
Event organizers urged caution, as skin making contact with snow can be painful. Nonetheless, only a few minor injuries were reported.
This year’s event has not yet received official recognition from the Guinness World Records. The previous record was set in Sochi, Russia, in 2016 with 1,008 participants.
The event pushed the daily visitor number to a record 4,867, surpassing the previous high of about 4,500 set in July 2021 at The Remarkables.
