Starbucks Opens Controversial New Coffee Shop in Yosemite National Park Starbucks is now brewing coffee in California’s Yosemite Valley even though 25,000 people signed a petition to prohibit the coffee shop from opening at the 128-year-old national park, reports the Daily Meal. Opponents of the Starbucks had argued that the presence of major brands like Starbucks could destroy the “essence” of the park. The new shop is operating out at […] SnowBrains | March 29, 2018 3 Comments
Aspen Snowmass, Vail Resorts, and Boyne Resorts Join Campaign to Pass John Lewis Voting Rights Advancement Act Aspen Snowmass announced yesterday that they will be joining more than 160 other companies in urging Congress to pass the John Lewis Voting Rights Advancement Act (VRAA) to protect voters against discrimination. Vail Resorts and Boyne Resorts have also thrown their support behind the change. The Voting Rights Act has a long history of overwhelming bipartisan support. Today, we must continue to protect the right […] Industry News SnowBrains | July 15, 2021 3 Comments
Heavenly, Northstar and Kirkwood, CA Announce Summer 2021 Operations Vail Resorts announced yesterday plans for summer operations at its #TahoeTrifecta resorts – Heavenly Mountain Resort, Northstar California Resort, and Kirkwood Mountain Resort. Heavenly will open the Heavenly Gondola for sightseeing during Memorial Day weekend, offering scenic gondola rides from Friday, May 28 through Monday, May 31. The Gondola will run from 10 a.m. to 4 p.m. The resort will close following Memorial Day and will begin daily summer operations on Friday, June 18. This […] SnowBrains | May 25, 2021 0 Comments
Squaw Valley Alpine Meadows, CA Opens Today, a Day Earlier Than Planned The time has finally come to strap back on our boards and hit the slopes – the 2020/21 winter season at Squaw Valley Alpine Meadows will kick off today! The snowmaking, grooming, and operations teams have made the most of November snowfall and snowmaking temperatures, allowing for an opening day one day earlier than planned. Related: The SnowBrains Podcast | […] Industry News SnowBrains | November 24, 2020 1 Comment
The Top 9 East Coast Ski Resorts & Why You Must “SKI THE EAST” So you’ve finally tucked the skis away, the jacket has been hung up, or at least thrown into a heap in the corner and it’s time to think about the joys of summer. The lake and the hiking and the biking and the golf and the fishing and all of the other wonderful activities that you’ve been waiting for. Right? Wrong. You’re still thinking of skiing aren’t you. Well, you’re in luck, it’s time to start planning on where you will be taking a trip to next season. You’ve thought of all the usual suspects, Jackson, Snowbird, Whistler. Maybe you’d like to get off the beaten path. Big Sky? Revelstoke? Is this the year to head across the pond? Is this the year you […] Industry News Andy Hays | May 2, 2020 53 Comments
The Top 5 Adventure Cities in The USA: America has long been a place of wild unknown lands. Though in modern society that element of untamed environments is no longer a part of our everyday lives, many people have come enjoy the places that preserve the organic, unrefined landscapes through a variety of outdoor activities. Of all the cities in the US it can be rare to find places where the most coveted natural environments reside directly next to built ones. A juxtaposition such as this fosters growth of outdoor communities who both recreate and act to preserve the native land surrounding them. In our opinion, the following cities with this juxtaposition are some of the best in the country. Bevan Waite | April 28, 2020 2 Comments
Coca-Cola is The World’s Largest Plastic Polluter Again 2018 Break Free From Plastic Audit Break Free From Plastic has recently concluded that Coke is the largest plastic polluter in the world. In North America, Nestle, Solo Cup, and Starbucks were the next largest polluters and all added together didn’t equal to them amount of plastic pollution produced by Coke. The study was completed by 72,000 volunteers in 51 countries […] Brains Dan Scheibelein | January 28, 2020 0 Comments
Man Robs Colorado Bank, Walks Out, Throws Money Into Air, Yells “Merry Christmas!” According to local police and bystanders, a man robbed a Colorado Springs, CO bank at noon on Monday, walked out of the bank, threw the money in the air, and yelled “Merry Christmas!”. “He robbed the bank, came out, threw the money all over the place. He started throwing money out of the bag and then said, ‘Merry Christmas!’” – […] Industry News SnowBrains | December 26, 2019 0 Comments