Whistler Blackcomb has been a leader in the ski industry when it comes to environmental conscientiousness. Their new four part video series explores the big questions regarding the environment and the ski industry’s impact along with other major catalysts revolving around the great outdoors.
The environment is changing and it is ever apparent in the ski industry. The number of ski areas in the US has dropped nearly 20 percent in the past 20 years while fourteen of the fifteen hottest years ever recorded occurred since the year 2000. Tack on a decreasing interest for the outdoors by the up and coming generations creates a tight pinch on the industry.
“75 percent of children in the UK spend less time outdoors than prison inmates.”
The rest of the documentary series shall be released as winter draws closer. It should be interesting to see what develops throughout the season with the purchase of Whistler Blackcomb by Vail Resorts.