Industry News
For over 30 years, artist James Niehues has painted ski resort trail maps all around the world. Chances are if you’re a skier, you’ve seen his incredible work before. Niehues has drawn maps for over 200 resorts worldwide, including legendary mountains such as Jackson Hole, Whistler Blackcomb, and Vail.
On October 19, 2021, James Niehues will release his first set of 10 originals showcasing the breadth of his work spanning resorts across the United States, including select original paintings and sketches of Brighton, Mount Hood Ski Bowl, Northstar, Killington Pico, Okemo, and Heavenly. Two of the original works being released, Snowmass and Telluride, are some of the rarest works in Niehues’ collection, as they feature his early work with Snow Country Magazine from over 25 years ago.
The art will be auctioned, with 100% of the profits supporting the Colorado Snowsports Museum and Hall of Fame located in Vail, CO.
Niehues also announced a collaboration with Wagner Skis, who will feature his art as graphics on their custom skis.
“It is an honor to work with [James], someone whose art has been a part of so many skier and
snowboarders’ lives,” says Pete Wagner, CEO & founder of Wagner Custom Skis. “We’re excited
about the connection our customers feel to his iconic artwork and to their favorite ski
destinations, and that we’ll now be able to offer a Niehues design to further personalize their skis
like no other.”
In addition to releasing his originals, Niehues will also be making available a single, one-time-only digital non-fungible token (NFT) for Snowmass and Telluride Ski Areas with proceeds supporting the Colorado Snowsports Museum. Additional details will be available later this month.
Visit jamesniehues.com to view his incredible prior artwork and his original collection beginning on October 19.
