Mammut Announces New Uniforms Partnership With Jackson Hole Mountain Resort, WY

Rouchelle Gilmore | | Industry NewsIndustry News
Mammut joins JHMR for all uniforms. Credit: JHMR Twitter.

Nothing excites a seasoned resort worker more than the whisper of new uniforms. Knowing no one else has worn your uniform is satisfying for a few reasons; it is more waterproof, it might actually fit well, there are no rips or random patches covering old rips, but mostly because you know it is actually clean. Mountain staff are told to clean their uniforms before handing them back at the end of each season. But over the years you hear things in locker rooms, “I am just going to hand my uniform in and be done, they can wash it.”

The locker room chat last winter at Jackson Hole Mountain Resort (JHMR) was Marmot might be replaced for the following winter. Everyone’s ears pricked up at the rumor of Mammut.

It is official, Mammut has announced its official uniform partnership with JHMR for the 2020-21 winter.

All aboard Big Red. Credit: JHMR Twitter.

The companies have worked closely together to design and develop new custom uniforms for all JHMR employees across all departments. This is to ensure all staff are in quality outdoor clothing to meet the demands of working in the resort. Mammut worked across all departments from Ski Patrol, Mountain Sports School, retail, and all other resort operations to meet the specific needs of the mountain staff.

Mammut North America’s General Manager Kris Kuster says they feel strongly about collaborating and partnering with on-brand resorts like JHMR because of their brand synergy and shared values, goals, and missions.

“Outdoor immersion is our passion but safety is our primary focus. Our products are geared towards premium performance, which aligns with Jackson Hole’s resort needs, and together we look forward to contributing to an exceptional experience for not only employees but also resort visitors and guests.”

Not many mountain dwellers use their snowsports clothing as much as a person who works for a mountain. Full-time resort workers clock well over 100 days on snow, most of those days in uniform so it is important to be wearing appropriate technical clothing.

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