The Next Big Place For Freestyle Skiing Is…Ohio? A Look At Where The Olympics’ Team USA Is From With the opening ceremony of the Milano-Cortina Olympic Winter Games less than two weeks away, Team USA has finalized its list of 232 competitors, the largest contingent ever sent. Though more than 80 athletes live or train in Utah, only 17 of them identified Utah as their home state. Colorado is the state with the most athletes, at 30, and […] Olympics Zach Armstrong | January 28, 2026 0 Comments
Tracking your Winter Sports Activity is Becoming Increasingly Popular Year-end reviews are a fun way to look back at the year. People reflect on their personal year, employers conduct reviews of their employees, and brands are starting to share what was most relevant across their verticals — Google’s Year in Search, Spotify’s Wrapped — to share connections they had with their customers and trends. Strava, the social media platform for […] Industry News Samantha Gates | February 5, 2024 0 Comments
Top 6 Reasons to Switch to Intuition Liners This Season Why Buy A Custom Liner? All ski boots come with a stock liner, some of which are low-quality foam. Everyone’s feet are unique, and stock liners don’t provide a custom fit. A good fitting high-quality custom liner, like Intuition Liners, will help you ski better by eliminating gaps between your foot and the boot. This helps transfer power to the […] Featured Article Lynn Barlow | September 26, 2022 0 Comments
Going Farther in the Backcountry with Intuition Liners Brought to you by Intuition Liners For backcountry skiing, comfortable boots are the key to longer tours and more aggressive descents. With the right boot and liner, you can take your backcountry stamina to the next level without cold, painful feet. Replacing the stock liners in your favorite boots can bring them to life and increase your performance, both uphill […] Featured Article Katy Shipley | November 24, 2021 0 Comments
The Hidden Cost For Athletes to Compete in the Olympics To outsiders, the Olympics are a pure sporting event, a rare opportunity where the world’s best athletes have the chance to compete against each other while pushing the limits of what humans can achieve. While the enthralling competition and sensational athletes catch most of the attention, few consider the hidden costs of the Olympic games that athletes often pay. Travel […] Olympics Lucas Gauthier | July 14, 2021 0 Comments
Are High Speed Crashes To Blame For Sledding Athletes Taking Their Own Lives? An increasing number of athletes in sliding sports, particularly bobsledding and skeleton, are taking their own lives. Looking at a series of case studies over recent years, neuroscientists are working to understand how dangerous these sports are in terms of the risk to the brain. The findings are consistent in showing continuous head injuries that eventually, if not immediately, lead […] Brains Emily Crofton | August 7, 2020 0 Comments
VIDEO: “The Top 10 Sends of the 2020 Freeride World Tour” Although the 2020 Freeride World Tour was cut short this year due to a pandemic, things still got pretty wild at the tour’s destinations. Enjoy this video provided by FWT20. RELATED: VIDEO: Jackie Paaso Sends One of the Most Badass Airs in FWT History RELATED: VIDEO: FWT20 Kicking Horse, BC | Ski Highlights Martin Kuprianowicz | April 3, 2020 0 Comments
Freeride World Tour 2020 Dates Have Dropped [arve url="https://youtu.be/2t1EXgT3q4Q"] SnowBrains | October 5, 2019 Likes Tweets 0 Comments
The Perfect Athlete | China to Use Genetic Screening to Choose 2022 Winter Olympic Competitors “Every person is born with the right to participate in sports,” says Wang Huan, a researcher with the China Institute of Sports Science in Beijing. Wang commented in response to China’s plans to establish a “lab standard” for selection of athletes to their national teams. A document posted by the Ministry of Science and Technology stated that athletes with potential […] Olympics Jenah MacGrain | September 21, 2018 0 Comments
Mental Toughness: Success, Skiing, and How To Train Your Brain What makes some athletes so successful? What is the difference between crossing the finish line or buckling under pressure? There’s no doubt that the physical training required to be a high level athlete takes a life of dedication. However, one of the largest contributors to success in the sports world is mental strength. The mind and body are connected–and those who […] Brains Katy Shipley | September 1, 2018 0 Comments
Freeride World Tour Announces 2019 Wild Card Athletes After the exiting announcement of Tanner Hall’s wild card invitation to the 2019 Freeride World Tour, these 7 heavy hitters will be joining him on the roster for the season’s tour. American names include Jackie Paaso—a Squaw Valley legend who sends it harder than most men, and Drew Tabke—the “flyin’ Hawaiian” who executes some of the most creative lines in […] Industry News Katy Shipley | July 19, 2018 1 Comment
Team USA Snowboard Athletes have English-to-Korean Translations Sewn Inside their Jackets Love this! Team USA snowboard athletes have English-to-Korean translations on the inside of their jackets, helping them out with the most common phrases they may need. Also for their information, are time differences, currency conversion, and addresses/contact numbers in case of emergency! Olympics Steven Agar | February 12, 2018 0 Comments
IOC To Decide on Russia’s Participation at Pyeongchang in December The IOC has received calls from the worlds leading anti-doping agencies for Russia to be banned from competing in the Pyeongchang Games in February 2018.The outcry for Russia to be banned comes from agencies such as the US Anti-Doping Agency and UK Anti‑Doping. There is particular significance behind the outcry from the UK Anti-Doping agency as they took charge of Russia’s testing […] Industry News Caitlin Perry | November 2, 2017 0 Comments
Freeride World Tour Athletes Announced | One Third of the Competitors are American The Freeride World Tour just announced the qualified athletes for the 2015 Freeride World Tour. Of the 56 Competitors involved, 19 are Americans. That means that 33% of the entire FWT field is American and there isn’t a single stop in America this year… Kinda weird… The countdown has begun for SWATCH FREERIDE WORLD TOUR […] SnowBrains | September 18, 2014 2 Comments
Athletes Revealed for 2013/14 Freeride World Tour The Freeride World Tour has just announced who has qualified for the 2013/14 tour. FREERIDE WORLD TOUR PRESS RELEASE: Lausanne, Switzerland / Salt Lake City, USA – September 25, 2013 — After last year’s stellar winter and a long hot summer, the athletes of the 2014 Swatch Freeride World Tour by The North Face are ready to drop into another […] Industry News SnowBrains | September 27, 2013 3 Comments