Big White Ski Resort, BC Fires Employees After Partying Results in 60 Covid-19 Cases Big White Ski Resort, BC, has fired a number of employees after 60 covid-19 cases were traced back to parties in employee shared housing. The employees were let go ‘for breaking a social responsibility contract’ that includes clauses such as reporting symptoms of illness to managers and following public health orders around social gatherings. All employees are expected to adhere to […] Industry News SnowBrains | December 17, 2020 0 Comments
Face Masks: Which Ones Are Best For Skiing? The ongoing coronavirus pandemic has presented new constraints and restrictions in every aspect of our lives, including skiing this season. Face masks have become the norm for preventing droplet travel and reducing both your and others’ risk of infection. So what are the best masks for skiing? Buffs/gaiters Buffs and gaiters are NOT good COVID face masks. In fact, a recent […] Brains Clay Malott | December 11, 2020 3 Comments
X-Games Aspen 2021: Pending Permit Approval, Athletes Only, No Spectators ESPN submitted a special request permit to Pitkin County, CO to allow X Games Aspen to get the green light. The permit request details having a fenced-in area and no more than 500 people at the event. The 500 people will include athletes and event support. Buttermilk Mountain will only have skiing and snowboarding X-Games events and no motorsports. Related: […] Industry News Dominic Gawel | December 10, 2020 0 Comments
How California’s New Stay At Home Order Will Affect Skiing in the Golden State On December 3, 2020, California’s state officials announced a new COVID-19 health order called the Regional Stay At Home Order. It was signed and put into effect immediately at 11:59 pm on Sunday, December 7. Related: California Health Officials Ban Ski Resorts From Selling Day Of Tickets Unlike the stay at home orders in March at the beginning of the […] Industry News Clay Malott | December 8, 2020 2 Comments
Standard Ski Mask is Not an Effective Face Covering, Research Says | Wear 2 and Ensure They’re Dry Have you been skiing at a resort since the pandemic started? To operate ski areas this season, there are obviously a ton of regulations put in place to keep people safe. As we all know, one of these regulations is to wear a facial covering. Research is showing that your standard ski mask you wear anyways is not quite enough. […] Industry News Dominic Gawel | December 4, 2020 0 Comments
Mt Shasta Ski Park, CA Set to Open December 15 If you’re a skier or rider, it’s probably tiring talking about whether this resort, or that ski area, or the one in Canada is going to open—or even if lifts will be spinning at your favorite hill. Well, for Californians or those curious about Mt. Shasta Ski Park, they’ve just announced it will re-open on December 15. “No Reservations will […] Industry News Mitchell Milbauer | November 30, 2020 0 Comments
Exclusive: In Letter to Employees, Aspen Ski Company CEO Warns that US Ski Season is in Jeopardy SnowBrains obtained the following letter that Aspen SkiCo CEO Mike Kaplan sent to SkiCo employees on November 16, 2020. The letter warns that the current COVID spike is threatening ski season. This letter is partially specific to Aspen but also alludes to county shutdowns of ski resorts all across the country. Read Kaplan’s exclusive letter below, and do your part […] Industry News Clay Malott | November 18, 2020 0 Comments
The Future of the American Ski Shop: How Local Shop ‘FOTM’ Survives and Thrives During a Pandemic Privately owned ski shops must already compete with mega online retailers, corporately owned stores, and big-box retailers, so the idea of trying to survive a worldwide pandemic may seem daunting if not downright impossible. And as world leaders beg us to keep our social distance and avoid gatherings of almost any size, our local ski shops are begging us to […] Industry News Alex K | November 13, 2020 0 Comments
Industry News
Brains
