Patagonia’s Founder Will Avoid Paying $700 Million in Taxes With Legal Loophole On September 14, Patagonia made headlines and shocked the outdoor industry when owner Yvon Chouinard announced that he was transferring 98% of the family-owned company, including all its non-voting stock, to a new nonprofit called Holdfast Collective. Made in the name of saving the planet, the donation hands the company off to an advocacy group with a mission to “fight […] Nick DeRiso | September 21, 2022 3 Comments