Can You Train For a Ski Marathon in 10 Days? — Day 2: Tech-Day So, my nephew Till and son Wolf decided to compete in a cross-country ski marathon. The catch: neither of them has ever cross country skied before. We are keeping a real time diary of their 10-day-effort to compete in the 53rd Engadin Ski Marathon without any prior experience. Related: From Zero to Hero, a Real Time Experiment: Can You Train […] Laughs Julia Schneemann | March 4, 2023 0 Comments
Armani Launches 22/23 Winter Sports Line ‘Armani Neve’ With 3-Day Event in St. Moritz, Switzerland Giorgio Armani celebrated his Armani Neve (‘neve’ meaning snow in Italian) winter fashion line with a three-day event, culminating in an outdoor fashion show in St. Moritz, Switzerland. The fashion show took place opposite the Winter Olympic stadium in St. Moritz on a purpose-built catwalk in the snow. St. Moritz has been host to the Winter Olympics in 1928 and […] Industry News Julia Schneemann | December 22, 2022 0 Comments
The World’s Top 5 Most Exclusive Ski Resorts Engel & Völkers, globally known as the real estate agent for the most prestige properties, released their ranking of the world’s most exclusive ski resorts based on price per square meter. Ski properties for High Net Worth Individuals (‘HNWI’) are a lifestyle investment and a wise long-term capital investment, as demand outstrips supply in these prime locations. The pandemic has […] Industry News Julia Schneemann | December 21, 2022 1 Comment
Shiffrin Wins Super-G in St. Moritz, Switzerland The FIS speed weekend in St Moritz, Switzerland, from December 16-18, 2022, consisted of two Downhill events on Friday and Saturday and one Super-G on Sunday. The Downhill was dominated by the Italians, with Italy’s Elena Curtoni winning on Friday and Sofia Goggia from Italy winning on Saturday. The winner on Sunday however was no Italian, but Team USA’s Mikaela […] Industry News Julia Schneemann | December 19, 2022 0 Comments
Inflation Drives Price Hikes at European Ski Resorts for 22/23 Amidst rising costs driven by inflation and increased energy prices, several European ski resorts have announced price hikes this season. Prices in Austria are set to hike by an average of 8% across the country. SnowBrains had a look for our readers across different resorts. St. Anton in the state of Tyrol will increase their day pass from €61 to […] Industry News Julia Schneemann | November 28, 2022 0 Comments
Top 11 European Ski Lodges Today we are heading across to Europe to take a look at the ‘créme-de-la-créme’ of European ski lodges. Although, you should probably not call it a lodge over there and rather a hotel. So here they are, the best eleven European ski hotels. Palace Les Airelles Courchevel, Courchevel, France Looking like something out of a Grimm’s fairy tale, the […] Industry News Julia Schneemann | November 23, 2022 3 Comments
A Slice of St. Moritz, Switzerland, in New York City, NY St. Moritz and Badrutt’s Palace, one of St. Moritz’s most exclusive hotels, are partnering with the Peninsula Hotel in New York City to bring you a Swiss experience in Chalet de Ning in the Peninsula’s rooftop bar. The pop-up emulates an evening at Paradiso, the on-mountain club owned since last season by Badrutt’s Palace. Paradiso is located on the slopes […] Industry News Julia Schneemann | November 17, 2022 0 Comments
Dior Launches 22/23 Wintersports Fashion Line ‘DiorAlps Capsule’ After the massive success of its inaugural 21/22 DiorAlps collection, Dior has again released a DiorAlps capsule for the 22/23 winter season. Dior partnered with renowned sports brands to combine their iconic, elegant designs with the best in snowsports innovation. Helmets, ski masks, and body armor are made in collaboration with POC of Sweden. Jackets and ski pants are designed […] Industry News Julia Schneemann | October 18, 2022 1 Comment