A Swedish Company is Turning Wind Turbines into Skis Since the early 2000s. Swedish electricity company Vattenfall has built and operated thousands of wind turbines across northern Europe. Each year, thousands are decommissioned and torn down. Now, instead of simply throwing the materials out, Vattenfall is finding ways to give them new life. In collaboration with Norwegian recycling company Gjenkraft and ski company Evi Ski, Vattenfall is turning rotor […] Industry News Quinn Brophy | September 14, 2026 0 Comments
Austria’s Highest Ski Village Builds Massive Underground Energy Storage System at 7,700 Feet, Redefining Sustainable Winter Tourism Deep beneath the slopes of Austria’s highest ski village, construction is underway on a high-altitude renewable energy project. Regional energy provider TIWAG (Tiroler Wasserkraft AG) is building the Kühtai 2 Pumped Storage Power Plant at the ski village of Kühtai, adding a new reservoir at 2,350 meters (7,710 feet) above sea level in Tyrol’s Stubai Alps, just 35 kilometers (22 […] Industry News Martin Kuprianowicz | July 28, 2026 0 Comments
How to Be a More Sustainable Skier How to Be a More Sustainable Skier With climate change at the forefront of everyone’s mind these days, it’s no surprise that the ski and snowboard industry is working hard to reduce its environmental impact. Resorts across the world are implementing more sustainable methods of snow production, lift power, and transportation. But what can you do as an individual to […] Brains Brent Glogau | July 4, 2026 0 Comments
How the Freeride World Tour is Fighting Travel-Related Carbon Emissions Over the past several years, the Freeride World Tour (FWT) has been grappling with how it can advance its sustainability efforts. Between the environment, gender equality, and safety, the competitive freeriding circuit has been aiming to reduce its footprint and operate sustainably. Recently, its focus has shifted to one particular area: travel emissions. According to the International Ski and Snowboard […] Industry News Quinn Brophy | May 27, 2026 0 Comments
Gear Review: The Eco-Friendly, Ultra-Sporty Sunski Treeline Sunglasses The Sunski Treeline polarized sunglasses are for people who like high-velocity sports and the environment. Made from a ‘SuperLight‘ recycled plastic that Sunski came up with themselves and backed by their lifetime warranty, The Treelines are eco-consciously sexy. The award-winning Treeline is part of Sunski’s glacier sunglasses line with extreme coverage and sun protection. A unisex style that looks great on […] Gear SnowBrains | May 8, 2023 0 Comments
Can the Wind Power Our Ski Resorts? The outdoor industry needs more sustainable practices to keep people outside and doing what they love. Ski resorts worldwide need new ways to preserve the industry’s profitability. Lifts and gondolas are pricey in terms of their upkeep and keeping them running, not to mention the increasing cost of man-made snow, as many resorts have seen just this season. Related: How […] Industry News Zoe Loftin | February 13, 2023 1 Comment
Construction Begins on Workforce Housing at Winter Park Resort, CO Across the state of Colorado, housing is a premium—a problem that’s only amplified in mountain communities. Therefore, it makes it extra challenging for people looking to move to the mountains and work at resorts to find housing. The past few seasons have shown resorts how detrimental a strong workforce is to keep lifts turning and guests happy. Winter Park Resort is […] Industry News Aunika Skogen | October 18, 2022 1 Comment
Elan 100% Green Energy Efforts Earns GREEN STAR Recognition and Sets Example as a Leading Ski Manufacturer and Global Supplier Elan, the only global ski manufacturer handcrafting skis 100% on green energy and 100% in the Slovenian Alps, for 77 years, earns the coveted GREEN STAR Certificate for the company’s integration of social responsibility and sustainability plans through 2030 and beyond. Related: How Russia’s Invasion of Ukraine Could Impact Ski Manufacturing As a heritage brand, deeply connected to its local […] Industry News SnowBrains | August 18, 2022 0 Comments
The Pad: Ski Lodge Built from Shipping Containers Opens In Silverthorne, CO From budget to boujee, the Pad has travelers of all kinds covered. The Pad, a sustainable ski lodge, located in Silverthorne Colorado, has been constructed from 18 recycled shipping containers and other reused or locally sourced materials. It just recently opened, allowing guests to enjoy a chic affordable stay in the heart of mountainous Summit County. Using inspiration from their […] Industry News Aunika Skogen | December 2, 2021 1 Comment
Steamboat Resort, CO to Stop Selling Plastic Bottles Steamboat Resort announced that they will stop selling single-use plastic bottles starting in the 2021-2022 winter season in their latest move to become a more sustainable brand, company, and town. Whether in the form of water, an energy drink, or soda, plastic bottles have deteriorating effects on local, national, and international environments. Every year in the United States, millions of […] Industry News Jesse | September 29, 2021 1 Comment
Utah’s Proposed 15-Minute City Utah is growing. One of the most popular outdoor recreation and ski destinations in the United States is looking to continue on its path of development. The Point, being a proposed 600-acre city, would be located near Salt Lake City in Draper, UT, and would house residents 30-45 minutes away from the Snowbird, Alta, Sundance, Solitude, and Brighton ski areas. Related: Work […] Industry News Jesse | August 23, 2021 2 Comments
How are Olympic Gold Medals Made? The 2020 Tokyo Olympic Games have come to an end. Team USA has come in first place, with 39 gold medals and 113 total medals, China in second place with 38 golds and 88 total, and Japan in third place with 27 golds and 58 overall medals. This year’s Olympics took place over the course of two weeks, and “339 […] Olympics Jesse | August 10, 2021 0 Comments
Pro Skier Starts Sustainable Grocery Business in Jackson, WY Professional big mountain skier Sam Schwartz launched Avant Delivery in his hometown of Jackson, Wyoming. Avant is Wyoming’s first business that provides options for sustainable grocery shopping, restaurant takeout, and waste management to its customers. Related: VIDEO: Sam Schwartz Going Big in Jackson Hole, WY Avant intends to create a more accessible path to sustainability with its circular model. The […] Industry News Alex Mangels | April 13, 2021 1 Comment
Breckenridge, CO Becomes Only 2nd Mountain Town Certified ‘Sustainable’ Green Destinations has recently certified the town of Breckenridge, CO, as a sustainable destination. Breckenridge is the second town to gain the Mountain IDEAL certification, behind Vail, CO. Related: Vail is First US Mountain Resort Destination to Earn Title of “Sustainable Destination” Breckenridge has made a serious effort to improve its impact on society and the environment. Green Destinations looks at […] Industry News Alex Mangels | April 12, 2021 0 Comments
Candide Thovex Releases New Outerwear Company: Candide Collection Candide Thovex, a legend who needs no further introduction, just dropped a new outerwear, accessory, and goggle company. Candide Collection was casually announced on his Instagram last week. The legendary skier has not had an outerwear sponsor since he left Quiksilver a few years ago, so he started his own company. Related: Need a New Job? Candide Thovex is Recruiting […] Gear Dominic Gawel | December 29, 2020 0 Comments
Meier Skis: Handmade Skis From Colorado Trees Custom, handmade, and proudly produced in Colorado, Meier Skis has been gaining notable attention across the ski industry for its uniquely, sustainably built products. Designing and manufacturing hand-crafted, high-performance skis since 2009, its focus is driven not only by the desire to create unique skis but also to utilize sustainable material right outside their doors. While many ski companies strive […] Gear Emily Crofton | October 9, 2020 0 Comments
WNDR Alpine Takes a Whole New Approach to Ski Manufacturing Matt Sterbenz, the founder of 4FRNT skis and WNDR Alpine, has broken new ground in the world of ski manufacturing. Taking an innovative and sustainable approach, Sterbenz, who was creatively inspired by a plant-based composite focused company known as Checkerspot, put forth the idea of building skis constructed partially from algae. Contrary to the more traditionally used materials, such as […] Brains Emily Crofton | February 15, 2020 0 Comments
World’s first Cross-Border Cable Car To Connect Russia And China As ski, snowboard, and ski resort enthusiast we are used to boarding cable cars to get high, gain elevation, in the slopes. But this means of transport’s potential goes much further than just the mountain. In fact, the first-ever cross border cable car project is scheduled to start building in 2020, and it will connect the cities of Blagoveshchensk, Russia, […] Industry News Micho | December 20, 2019 0 Comments
Snowmobiling Boom And How To Keep It Low Impact We all love winter sports, or at least most of them, and nowadays there are more and more people starting to love them as well. One of those sports is snowmobiling. Sleds are undeniably growing on popularity year after year. In fact, sales of new snowmobiles have risen by 6.6 percent worldwide in the 2019 season. Last season, 55,025 new […] Industry News Micho | November 29, 2019 0 Comments
Vail Resorts Awarded 2019 Golden Eagle Award for Environmental Excellence for its ‘Commitment to Zero Program’ Vail Resorts has been awarded the 2019 Golden Eagle Award for Environmental Excellence by the National Ski Areas Association (NSAA) for its bold environmental sustainability program, Commitment to Zero. The annual Golden Eagle Awards, which were presented at the NSAA National Convention in San Diego last week, are the highest honors given for environmental performance in the ski industry. Related: Vail […] SnowBrains | May 9, 2019 1 Comment