vail resorts

A Battle for Park City Mountain, UT: Billionaire Matthew Prince vs. Vail Resorts Empire

The idea of returning Park City Mountain Resort (PCMR) back to local ownership was revived by Park City local Matthew Prince. In an October 27 Zoom video conversation with SnowBrains, the billionaire founder of Cloudflare said local ownership of PCMR is inevitable. It reignited a debate that began in May 2025, when Prince bought the historic Townlift Plaza, saving it […]
Post Tag for Industry NewsIndustry News
Luke W. Smith |
1 Comment

Vail Resorts Reports Full Year Financials: Skier Visits Down 3% but Profit Up 21%

Business man skiing, vail resorts financial

Vail Resorts posted its fiscal fourth-quarter financial results yesterday, posting robust financials for the fiscal year ending July 31, 2025, despite weathering a decline in skier visits and challenges in pass sales. The company emphasized its ongoing resource efficiency initiatives and outlined a strategy shift to strengthen guest engagement as it heads into the 2025-26 ski season. Related: Why is […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Swiss Villages Band Together to Buy Flims-Laax-Falera Ski Resort to Block U.S. Takeover

In a bid to keep one of Switzerland’s largest ski resorts in local hands, the municipalities of Flims, Laax and Falera announced plans on Wednesday, September 24, to jointly purchase the infrastructure of the Flims-Laax-Falera ski area for CHF 94.5 million ($118 million). The proposal, shared by the three municipalities son Wednesday, outlines how the three villages intend to acquire […]
Post Tag for Industry NewsIndustry News
Julia Schneemann |
2 Comments

Keystone, CO, Homeowners Sue Vail-Controlled Homeowners Association

Residents of Keystone recently came together and filed suit against the Keystone Neighborhood Company (KNC), claiming it unfairly favors Vail Resorts. The Keystone Neighborhood Company, founded in 1995, is a not-for-profit corporation registered with the Colorado Department of Regulatory Agencies, and Vail Resorts is a member of the KNC as they own land within the corporation. The residents have come […]
Post Tag for Industry NewsIndustry News
Quinn Brophy |
0 Comments

Vail Resorts Ordered to Pay $12.4 Million to Woman Paralyzed Following Chairlift Fall at Crested Butte, CO

This piece was updated on September 2 at 10:20 a.m. CET to incorporate new information. A Colorado jury has awarded $12.4 million to Annie Miller, a woman left paralyzed after falling from a ski lift at Crested Butte Mountain Resort. This ruling could have far-reaching implications for the millions of people who visit Colorado ski areas annually. “It’s a good […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Vail Resorts Faces Investor Pressure as Local Billionaire Tech CEO Matthew Prince Eyes Purchase of Park City Mountain, UT

park city

Matthew Prince, the billionaire CEO of Cloudflare and a longtime Park City resident, has renewed public interest in buying Park City Mountain from Vail Resorts—even as the Colorado-based company insists the resort is not for sale. Prince, who recently purchased the Town Lift Plaza property on Main Street, told The Park Record that activist investors are “circling around Vail” and […]
Post Tag for Industry NewsIndustry News
Martin Kuprianowicz |
6 Comments

Vail Resorts Announces 2025-26 Winter Opening Dates and Sneak Peek at What’s New Across its Resorts

vail

Spend More Than Half the Year on the Slopes with Epic Pass, which Provides Access to More than 90 Resorts Across the World Epic Pass Holders Now Get “Epic Friend Tickets;” Lowest Price of Fall Ends September 1 Vail Resorts today announced target winter opening dates for the 2025-26 ski and ride season for resorts located in the North American […]
Post Tag for Industry NewsIndustry News
Avatar photo Press Release |
0 Comments

Heavenly Resort, CA, is Offering Year-Round Childcare For its Employees and Guests

Heavenly Mountain Resort is now offering year-round childcare for its employees, the South Lake Tahoe community, and visiting guests. The resort will include dedicated spaces for employees and community members with a total of 44 spaces available in the program. There will be 12 infant or toddler spaces and 32 tailored for preschool children. “As members of the community, we […]
Post Tag for Industry NewsIndustry News
Avatar photo Gregg Frantz |
0 Comments

2026 Epic Australia Pass on Sale Now at Lowest Price of the Year

Powder day at Perisher, Australia.

2026 Epic Australia Pass is on sale now at the lowest price of the year, offering unlimited, unrestricted access to world-class resorts in Australia, as well as access to 80+ destinations abroad, including Whistler Blackcomb. 2026 Epic Australia 4-Day Pass provides four days combined access to Perisher, Falls Creek and Hotham. Skiers and boarders who have enjoyed ovcer 265 centimeters […]
Post Tag for Industry NewsIndustry News
Oz Brains |
0 Comments

Vail Resorts Q3 2025 Results: Higher Pass Pricing Leads to Increased Lift Revenue Despite Dip in Skier Visits

Man skiing in his finest business attire at one of Vail's Resorts. Photo: Andrew Taylor. Skier: Christopher J Lee

Vail Resorts posted its fiscal third-quarter 2025 financials yesterday, reporting a solid financial performance despite a dip in skier visits across its North American resorts. The company’s mix of mountain businesses and careful spending helped offset the drop in visitors, as the ski industry adjusts to new trends in travel and recreation. The results come just a week after a […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Former Vail Resorts CEO Kirsten Lynch to Receive More Than $2.2 Million in Severance Pay

vail resorts CEO

Former Vail Resorts Chief Executive Officer Kirsten Lynch will receive over $2.2 million in severance and other benefits as part of her departure agreement with the company, according to recently filed documents with the U.S. Securities and Exchange Commission. Lynch officially stepped down from her role as CEO on May 22 after more than three years in the position. She […]
Post Tag for Industry NewsIndustry News
Martin Kuprianowicz |
0 Comments

Vail Resorts Adds a Total of 6 New Austrian Ski Resorts to Epic Pass Offering 1 Day Ahead of Price Hike

Just days ahead of its annual price increase, Vail Resorts announced a major expansion of its Epic Pass offerings in Austria, adding six prominent alpine resorts to the 2025–26 pass lineup. The newest additions—Sölden and Silvretta Montafon—were revealed on May 25 and May 23, respectively, capping off a week of high-profile announcements that also included Saalbach, Zell am See-Kaprun, Mayrhofen, […]
Avatar photo SnowBrains |
0 Comments

Vail Resorts Adds Another 2 Austrian Resorts to the Epic Pass Offering Unmatched European Access

Mayrhofen and Hintertux are now Epic. | Image: Vail Resorts

Ski and ride Mayrhofen and Hintertux in Austria’s famous Zillertal ski region with Epic Pass Epic Passes are on sale now at the lowest price of the year ($1,051) through May 26 BROOMFIELD, Colo., May 22, 2025 /PRNewswire/ — Vail Resorts today announced that Epic Pass is expanding its resorts in Austria with Mayrhofen and Hintertux joining the lineup beginning with […]
Post Tag for Industry NewsIndustry News
Avatar photo Press Release |
0 Comments

Vail Resorts Announces Saalbach and Zell am See-Kaprun, Austria, Joining the 2025-26 Epic Pass

Less than a week ahead of the May 26 deadline to lock in an Epic Pass for the lowest price of the year, Vail Resorts announced Austrian skiing will be even more Epic with Saalbach and Zell am See-Kaprun joining the 2025-26 Epic Pass lineup. Salzburg and Munich airports serve as the closest gateways to the resorts, which are nestled in one of the most scenic […]
Post Tag for Industry NewsIndustry News
Avatar photo Press Release |
0 Comments