Industry News
Tūroa Ski Area on New Zealand’s North Island has announced the sale of a special season pass that is aimed at making snow sports more accessible. Available for just NZD 388 (USD 222) for adults and NZD 88 (USD 50) for youth (ages six to 16), the pass provides unlimited access to the North Island’s premier ski destination throughout the entire 2026 winter season.
“We know Kiwis love to get outdoors, stay active, and try new adventures, but the cost of snow sports can often be a barrier, especially in today’s economic climate. This special season pass offer is about breaking down those financial obstacles and inviting everyone to experience the thrill of Tūroa on Mount Ruapehu.”
— Jono Dean, CEO, Tūroa
The initiative reflects Tūroa’s commitment to community and inclusivity, ensuring that skiing and snowboarding remain accessible activities for all New Zealanders. “The Ohakune community’s support has been crucial to the launch of Pure Tūroa, and this is our way of giving back,” Dean adds. “We believe this is New Zealand’s most value-driven winter season pass, and we’re excited to reignite a passion for winter sports across Aotearoa.”
Whether families are discovering snow for the first time or experienced riders are seeking dynamic terrain, Tūroa Ski Area offers something for everyone on the southern slopes of Mount Ruapehu. Beyond the slopes, visitors can explore Ohakune’s vibrant après scene, including cosy accommodations, local restaurants, indoor golf and climbing facilities, and the newly expanded Mountains to Sea biking trails.
Tūroa season passes are available for purchase exclusively online at turoa.com for a limited time only from Wednesday, October 22, through Friday, October 31, 2025.
Key Details:
- Price: $388 (Adults, Seniors, Students) | $88 (Youth ages 6-16)
- Sale Period: 22 October – 31 October 2025
- Access: Unlimited days at Tūroa for the 2026 winter season
- Purchase: www.turoa.com
Tūroa is located at Mount Ruapheu on New Zealand’s North Island. Mt. Ruahpehu is the situated around 4.5 hours from Auckland and Wellington. Tūroa features the longest vertical descent in New Zealand with 722 meters (2,369 feet) and New Zealand’s highest lifted point at 2,322 meters (7,618 feet), which can be reached with the Highnoon Express Chair.
- Related: Twin Ski Areas at Mt Ruapehu, New Zealand, Saved But Could Be Split Into 2 Separate Ski Resorts
