VIDEO: “CALL ME CRAZY: The Legend of Mike Wiegele” – A Helicopter Skiing Industry Hero

SnowBrains |

When you have a vision that goes beyond the popular imagination, people tend to think you’re crazy. Mike Wiegele is no exception. He’s been called crazy his entire life. His pioneering vision and relentless determination have given people lots of reasons to. Despite the doubt and disbelief, he’s never given up on the future he wanted and a future no one else could imagine.

Call Me Crazy tells the story of how a young Austrian, with little more than a dream and a love for skiing, became one of the most influential ski pioneers in Canada and the founder of North America’s preeminent heli-skiing operation.

Mike’s commitment to his vision has enabled ski enthusiasts and die-hard powder-hounds to access some of the most sought after snow in the world. His contributions don’t end there; Wiegele has set the standard for avalanche safety in the industry, influenced groundbreaking changes in ski technology, and continues to inspire future generations of skiers, snowboarders, and guides.

This is a ski movie with a story, that continues to be written.”

Mike Wiegele Helicopter Skiing

Mike Wiegele Helicopter Skiing announced the passing of their founder, Mike Wiegele.

Mike Wiegele, whose passion and gritty determination both created and fulfilled the world’s heliskiing dreams for more than 50 years, has died aged 82. 

The entire team of Mike Wiegele Helicopter Skiing (MWHS) extends their deepest sympathies to the Wiegele family, most notably Mike’s wife Bonnie, their daughter Michelle and their grandson Charlie.

Mike’s close and enduring relationships stretched to a broad community of colleagues, guests, and friends from all walks of life, whose kinships were regularly forged on skis, on bikes, and on hikes up mountain trails. On behalf of the entire staff of MWHS, we extend condolences to all those connected to Mike across Canada and around the world. 

A humble farm boy from Austria, Mike emigrated to Canada in 1959 to chase his ski dreams. Arriving with no English, he first was employed as a carpenter-builder, a harbinger of things to come. After working as a ski instructor at Mont Tremblant and Sugar Bowl, with ski racing and “real mountains” in his DNA, he soon moved West. Mike went from instructor to director of Lake Louise Ski School at lightning speed. It was there he met and, in 1967, married Bonnie Shubin, an accomplished athlete and astute businesswoman who would be pivotal in building their future enterprise. 

At the heart of it all was a visceral love for skiing. In 1976, Bonnie and Mike started the Banff Quikies which evolved into Banff Alpine Racers, growing from seven young racers to 500 over the first five years. His coaching at Lake Louise Ski Club produced six National Team athletes. This enthusiasm for all things skiing was at the core of Mike’s long life. 

“When I raced in Austria and later in Canada, I always went skiing after the race was done,” he relayed to one of those students, World Cup and Olympic medalist Ken Read, on receipt of the Honoured Lifetime Builder Award from the Canadian Rockies Ski Racing Hall of Fame. “At the end of the season, my friends would call me to come to the year-end banquets where I would receive all these trophies because I had missed the awards ceremonies as I was out skiing after every race. I just loved it so much!”

His passion for life on skis, combined with being a fearless entrepreneur, led Mike to the mountains of British Columbia—the perfect place for the new sport of helicopter skiing. In 1970, Mike offered his first heli-skiing trip in Valemount, BC: despite attracting no guests, he remained undeterred. “I thought he was a little bit cuckoo,” said Bonnie of his early plans. “He was always a bit of a dreamer, and it was his dream to ski in these mountains.” 

Mike would soon establish Blue River, BC as the base for Mike Wiegele Helicopter Skiing, an enterprise which, over five decades, he marshaled into an industry-leading, internationally renowned resort. In 1978, he launched the Powder 8 World Championships and a decade later was instrumental in bringing fat ski technology to the people. His drive and innovation established many of the foundations of the heliski industry, and his commitment to safety led to the establishment of many industry standards and an important avalanche research program in conjunction with the University of Calgary. In 1990, he established the Canadian Ski Guides Association, opening the door for Canadians to train as heliski guides. 

Among numerous commendations awarded him: The Bravery Award from the Governor General of Canada; The Marshall Award for Excellence from Canada West Ski Areas Association for outstanding contribution to the betterment of the ski industry; the Honour Roll of Canadian Skiing for outstanding contributions to the growth and development of skiing in Canada; Hall of Fame from the Canadian Ski Instructor Alliance; Banff Sports Hall of Fame; Austria’s prestigious Goldenes Verdienstzeichen Gold Medal. In 2019, Thompson Rivers University awarded Mike an Honorary Doctor of Laws Degree.

In 2019, under Mike’s leadership, MWHS celebrated its 50th anniversary. In advance of this milestone, Mike hand-picked and trained a management team to lead the company into the next 50 years, ensuring his dream, his passion for safety, and his high standard for customer service would continue. 

Competitor, coach, pioneer, entrepreneur, husband, father, and man of the mountains. We remember the motto by which Mike lived his life, and we carry it with us in our hearts and into the mountains.

“Let’s Go Skiing”


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