Industry News
Ski Utah is thrilled to announce exciting new upgrades and experiences for the highly anticipated 2024-25 ski season across all 15 Utah ski resorts. From cutting-edge lift technology and expanded skiable terrain to revamped dining experiences and sustainability-driven initiatives, Utah’s resorts are raising the bar for winter sports enthusiasts. Come discover why Utah’s legendary slopes are the ultimate winter playground!
WHAT’S NEW AT SKI UTAH:
As the voice of Utah’s ski industry, Ski Utah is a 501(c)6 non-profit marketing and membership association representing Utah’s ski and snowboard industry. The organization’s primary activities revolve around marketing and promoting Utah’s 15 ski and snowboard resorts and The Greatest Snow on Earth®. Ski Utah is comprised of four primary pillars: marketing, membership, community programs and government relations. Ski Utah is committed to maintaining its Climate Neutral certification. For more information about Ski Utah, visit our newly updated About Us page.
The Ski Utah Passport, presented by America First Credit Union, is now on sale for the 2024-25 season for only $69. Gearing up for its 26th year, the Ski Utah Passport gives fourth, fifth and sixth graders three days (45 days total) of skiing or riding at each of Utah’s 15 resorts. Prices will increase December 1, 2024.
In addition, Ski Utah is proud to offer its Discover Winter program for a fourth season. With generous funding from Morgan Stanley, the Larry H. Miller Foundation and others, Ski Utah is partnering with several organizations throughout the state of Utah to bring more ethnically diverse individuals to the slopes. This season, upwards of 250 participants from Future Scholars of Africa, Morgan Stanley, Our Sundays, Outdoor Afro, Utah Black Chamber of Commerce and other organizations will have the opportunity to visit a Utah ski resort four times for ski or snowboard lessons.
- Related: IOC Selects France as Preferred Host for 2030 Winter Olympics & Salt Lake City, UT, for 2034
Utah is thrilled to welcome the world back for the 2034 Olympic and Paralympic Winter Games, which were announced in July.
WHAT’S NEW AT UTAH SKI RESORTS:
Alta Ski Area
For the upcoming ski season, two Sunkid, covered conveyors were installed at the Albion Base Area for beginner skiers. A new patrol building was built at the top of Sugarloaf lift. Terrain modifications were made at the top of Collins lift on Mambo, and improvements were made on the Ballroom traverse and the High traverse this summer.
Beaver Mountain Ski Area
Construction continues on Beaver Mountain’s new Marge’s Cabin. The 25,000-square-foot facility will feature a new rental shop, snow sports school, skier services, retail space and café. Additionally, Beaver Mountain is also expanding its parking for skiers and riders.
Brian Head Resort
Southern Utah’s Brian Head Resort is scheduled to kick off its 60th ski season on Friday, November 8, with nearly $1.4 million in capital improvements. During the 2024–25 season, the resort will debut three new trails—two for beginners and one for intermediate skiers bringing the total number of trails at the resort to 74. During the week of January 7, 2025, Brian Head Resort invites everyone to celebrate its 60th anniversary with on-mountain activities and events.
Brighton Resort
Brighton is thrilled to introduce night skiing to the Millicent Chairlift for the 2024–25 season. The resort will also enhance snowmaking capabilities off the Great Western & Snake Creek chairlifts. In a continued commitment to sustainability, Brighton will debut hybrid electric snowcats, an electric truck, and an electric snowmobile for the upcoming season.
Cherry Peak Resort
Cherry Peak Resort is excited to welcome guests back for the 2024–25 season. Located near Logan, Utah, Cherry Peak is the ideal place for families and those learning to ski or snowboard. The family-owned, nearly 400-acre resort offers three triple chairlifts, a comprehensive snowmaking system, and a 1.25 mile-long run.
Deer Valley Resort
As part of the Expanded Excellence initiative, Deer Valley is excited to offer access into its expanded terrain for the 2024–25 ski season. Skiers will now have access to three new chairlifts, over 300 new skiable acres, several new ski runs, and 500 additional skier parking spots originating from the Deer Valley East Village, currently under development. This new resort gateway will offer skiers an alternative arrival option to Deer Valley via U.S. Route 40, helping to reduce traffic throughout Park City. The terrain will seamlessly integrate into the existing Deer Valley terrain, with direct access to Sultan Express.
Keetley Express is expected to open in December 2024, conditions permitting. It will be Deer Valley’s first 6-person chairlift with a bubble, connecting Deer Valley East Village to the existing Deer Valley footprint, dropping skiers off near the bottom terminal of the Sultan Express chairlift on Bald Mountain. The additional two chairlifts, Hoodoo Express and Aurora, will service new beginner-level ski trails and provide return access to the new Deer Valley East Village.
Eagle Point
This ski season, kids 12 and under ski-free at Eagle Point! Enjoy the best Utah has to offer with the entire family. With pristine peaks, uncrowded slopes, and ski-in, ski-out accommodations, guests will have an exclusive experience at an affordable—unlike anywhere else
Nordic Valley
Nordic Valley is excited to welcome guests back for this upcoming ski season! The Apollo chairlift was successfully overhauled and will be operational for the 2024—25 ski season. New temporary buildings for skier services will be available this season, with more permanent facilities expected for the 2026—27 ski season.
Park City Mountain
Park City Mountain has been a leader in snowmaking since the late 1970s and is excited to continue its industry leadership with snowmaking investments at Canyons Village for the 2024-25 season. The new infrastructure will accelerate the opening of popular runs in the early season, including Chicane and Another World, increasing guests’ access to more terrain in the popular Tombstone Express zone.
Lock in access to premium gear all season with the new My Epic Gear membership program. My Epic Gear combines the luxury of owning high-quality gear and the customer service of a premium valet. Members unlock access to more than 60 of the latest ski and snowboard models from 13 top leading brands. Memberships are limited for the 2024/25 season and are available for the entire family (ages 3 and up) at Park City Mountain, Vail Mountain, Whistler Blackcomb, Beaver Creek, Breckenridge, Keystone, Crested Butte, Heavenly, Northstar, Stowe, Okemo and Mountain Snow.
Powder Mountain
Powder Mountain is adding new public terrain with the construction of a lift in Wolf Canyon to Lightning Ridge. The new lift will add 900 acres of lift-served and 147 acres of hike-to access, bringing the total to 1,047 acres of advanced public terrain. The Wolf Canyon expansion compliments three new public lifts Powder Mountain is installing: upgrading Paradise, upgrading Timberline lifts, and adding the new Lightning Ridge lift.
Guided adventure experiences are slated for the coming winter, with Summer 2025 targeted for lift installation. Surveying and planning will begin this summer, followed by announcements of construction timelines and exact routing of lift infrastructure.
To further Powder Mountain’s commitment to the arts, Powder Mountain will create an open-air museum and sculpture park, where visitors can experience site-specific artworks integrated throughout the terrain. Access will be free and open to the public for hiking and biking during summer and fall months, and skiable with a season pass or lift ticket during the winter.
In February 2025, all Saturdays and Sundays are accessible to only Powder Mountain Season Passholders (with the exception of Ski Utah Passport holders). Midweek Passes are not eligible for this benefit.
Snowbasin Resort
The highly anticipated upgrade to the Becker Chairlift is set to debut before the 2025-26 winter season. Originally installed in 1986, Becker will transition from a fixed-grip triple chair to a detachable quad, significantly enhancing capacity by transporting approximately 1,800 riders per hour. The high-speed lift will also reduce lift time for skiers by half, offering a swift six-minute ride to the top terminal.
The transformation of Snowbasin’s Becker Chairlift not only enhances the lift itself but also brings improvements to the surrounding beginner terrain. The bottom terminal will be repositioned adjacent to the Wildcat Chairlift, allowing for easier access. In conjunction with the lift installation, Bear Hollow, Snowshoe and Slow Road will be widened to improve flow and safety in the Family Zone accessed by this lift.
Snowbird
New for the 2024-25 winter season, Snowbird’s beloved original red Tram cabin has been refurbished and transformed into a new outdoor extension of the Tram Club, offering year round outdoor patio seating, dining and drinks. Additionally, Snowbird will unveil several enhanced dining experiences this winter, including a new lunch and après-ski offering at The Atrium, located in the heart of The Cliff Lodge.
Snowbird’s original Wilbere Chair will see an upgrade for the 2024-25 winter season, shifting from a double to a quad chairlift. It will also been realigned, with its base station now easily accessible from the Creekside base area. Finally, the upgraded chair features a loading conveyor for added convenience.
Solitude Mountain Resort
Solitude continues to enhance its snowmaking infrastructure, allowing the resort to better capitalize on early-season snow conditions.
In addition, updates will be made to the parking reservation system, which proved successful in reducing traffic congestion in Big Cottonwood Canyon last season. For the 2024—25 season, Solitude will require reservations on 46 days (down from 61 days last season). The cost of midweek parking has been reduced by 50%, and vehicles with three or more occupants will continue to park for free.
Sundance Mountain Resort
Sundance Mountain Resort broke ground on the forthcoming Inn at Sundance Resort, commencing a new era for the famed property. Projected to open in 2025-26, the new 63-room, ADA-accessible inn at the resort’s base village will satisfy a long-awaited need for the renowned destination. Experience the new Jake’s Lift area improvements including a road realignment to eliminate skier road crossings and additional parking. There will also be a new beginner run from Jake’s lift to the upper parking lots.
This year, the Mountain Camp Day Lodge will open, providing a facility to make day-skiers’ lives easier with lockers, a ticket office, ski school home base, gear rentals and more right next to the recently expanded resort parking with 110 new parking spaces.
Woodward
Woodward Park City is uniquely positioned to introduce and develop the next generation of winter sports enthusiasts. New this year, Woodward Park City prioritizes programming designed to grow the sports offered at the facility—ski, snowboard, skateboarding, scooter, parkour and biking—through multi-week programs offered to local residents. Regardless of sport, discipline, or duration, programs at Woodward Park City prioritize progression, are tailored to learning, and are offered for all levels.
AROUND TOWN:
Salt Lake City
Salt Lake is now home to a new National Hockey League franchise. The Utah Hockey Club will drop the puck for their inaugural season in the fall of 2024, and they are sure to have a rabid and loyal fanbase. The team will share the Delta Center arena with the Utah Jazz.
The Asher Adams, an Autograph Collection Hotel by Marriott, is a highly anticipated addition to Salt Lake City’s hospitality scene, set to open its doors in October 2024. Located at 2 South 400 West, this luxury hotel occupies the historic Union Pacific railroad passenger station, a building that dates back to 1908. The hotel’s transformation breathes new life into this iconic structure, seamlessly blending its rich historical character with modern luxury.
July 24, 2024, was a historic day for Salt Lakers when the International Olympic Committee named Salt Lake City the host of the 2034 Winter Olympic Games. Since the 2002 Games, Salt Lake has proven that it is a world-class and event ready season. The next 10 years will be busy as we prepare to welcome the world once again.
Park City
Designed by British filmmaker Guy Ritchie, WildKitchen at The Lodge at Blue Sky offers an experience filled with bold flavors. Set in a high alpine field overlooking the dramatic landscape of the Wasatch Mountain Range, this elegant outpost kitchen is the second of Ritchie’s exclusive dining experiences and is featured in his Netflix hit series The Gentlemen.
LOMA is the second restaurant venture for Adam and Meisha Ross, joining Twisted Fern under the couple’s ownership and direction. Both restaurants prioritize sustainability through a commitment to local purveyors and conscientious business practices.
Montage Deer Valley is home to 81 onsite residences that range 1,200 to 5,300 square feet in size and some have been newly reimagined by high-end interior design firm Ohana Design & Build to reflect a harmonious blend of timeless elegance, modern comfort, and unparalleled mountain views seamlessly woven throughout. Each redesigned residence features clean-lined furnishings, rich textures, and upgraded finishes, including polished countertops, refined cabinetry, and enhanced lighting, creating a warm and inviting retreat.
Heber Valley
The Grand Hyatt Deer Valley is set to open in late November at the base of the new Deer Valley East Village.
The new Ameyalli Health & Wellness Resort held a groundbreaking earlier this year and plans to open its first phase in February 2024. The Wellness Center,promoted by Deepak Chopra, is scheduled for completion in 2025.
Soldier Hollow is undergoing a multi-million dollar investment to upgrade and expand its facilities in preparation to host the IBU World Cup in March 2024,an international major competition.
Heber Valley is excited for Deer Valley Resort’s announced Expanded Excellence campaign and expansion into Wasatch County.
Ogden
Ogden will celebrate 100 Years of Union Station and the Egyptian Theater.
SKI AND RIDE SEASON PASSES:
With a variety of pass options available, skiers and riders have exceptional access to multiple Utah resorts. Many of Utah’s resorts are also offering unprecedented season pass flexibility and assurance this season. More information at SkiUtah.com on the dozens of passes that will get guests on the snow in Utah in no time.
