Industry News
That’s right, ALDI’s iconic Snow Gear Special Buys is sliding back into the middle aisles across Australia from Saturday, May 18! With high-quality items for the slopes (or wherever shoppers want to wear them) starting from just AUD 4.99 and nothing over AUD 100, prices are low enough to fit out a family of four for under AUD 750 – meaning the snow obsessed can focus on chasing that pow pow instead of affordable prices on snow gear!
Rodney Balech, Group Director for National Buying at ALDI says: “The Snow Gear Special Buys range is back and better than ever this year. Whether you’re planning a solo ski trip or a friendly snowball fight with the family, ALDI’s Snow Gear range offers everything you need at an affordable price, without compromising on quality.”
“With families looking for ways to enjoy holidays on a budget, we’re particularly excited that our unbeatable prices and one-stop-shop means customers can head in-store and pick up snow gear essentials from as little as AUD 4.99. We’re the also introducing more unisex options for kids, making it easier than ever for parents to hand down outfits to save on buying new sizes year after year.”
“While price and affordability are on everyone’s minds this year, we have also ensured that every item in our range meets the highest benchmarks. We work with our partners across the globe to create high quality products across every layer, and now in more sizes than ever. Each item is embedded with innovative technology that is built to provide top-of-the-line durability and comfort in all conditions, so you can feel assured that both you and your budget will feel great carving down the slopes in this year’s range.”
Why ALDI’s Snow Gear is a step above the rest
A snow holiday can be expensive, so this year ALDI has made it even easier for everyone heading to the slopes to gear up without snow ploughing through the budget – including over 70 items that cover everything needed on the slopes to après hour. Families can fit out two adults and two kids including all outerwear, gloves, goggles, helmets, thermoboots and kids knitted accessories for less than AUD 750. Shoppers looking for just the essentials, including jacket, pants, gloves, beanie and socks, can kit out an adult for less than AUD 150 and get the kids ready for less than AUD 100!
When it comes to quality, ALDI has turned the theoretical thermostat up a notch with this year’s range. The jackets are insulated with Du Pont Sorona® fill to help fight off the cold, and outer layers across the range are not only wind resistant, but breathable too. The main outerwear range is also 12,000mm waterproof while the premium range is 20,000mm, meaning it’s easy to stay warm and dry all day – whether bombing it down black runs or learning how to get back up!
That’s not all though not only does the range feel great, but ALDI’s 2024 Snow Gear also looks ice cool. Designed in partnership with experts from Europe, the range takes inspiration from the best Ski and Snowboard trends worldwide. The secure multi use pockets are big enough to fit everything from ski passes to the largest smartphones, so customers don’t have to worry about picking up a matching bumbag.
What’s fresh for the 2024 season
With a new season comes both fresh new looks, and even fresher new prices! This year, ALDI’s premium range is even more affordable, with top-of-the-range items now less than AUD 100! This includes our Adult’s Premium Ski Jackets (AUD 99.99) and Ski Pants (AUD 79.99), which are made to be highly waterproof to 20,000mm, breathable to 20,000g, and have fully taped seams to ensure ultimate performance, comfort and durability. They also happen to look gnarly too. The Premium Ski jacket has been developed to have more sustainable features than ever before with the premium jacket and pants set both made using 100 per cent recycled outer polyester and plastic zips as well as 75% recycled fiber padding.
For families with young ones, the Toddler’s Snow Suit (AUD 34.99) will keep the little ones warm and protected, with unisex outfits and mix and match styles that can be easily handed down among siblings. There’s even “mini-me” designs that include matching sets for adults and kids for the ultimate winter getaway photo opp! The sizing for teens and young adults has also been extended to give more options for those growing up, and a new Adult’s Quarter Zip Snow Hoodie (AUD 49.99) has been added to the range for less than AUD 50.
How to successfully shop the ALDI Snow Gear Special Buys
- Know your preferred items and sizes: Check out the ALDI catalogue and familiarise yourself with the items and sizes you’re looking for before you head in store. Further details and size guides are also available on the Snow Gear Hub on the ALDI website, so you can study up and be ready to go!
- Set the alarm clock for first tracks time: ALDI’s Snow Gear Special Buys go on sale on Saturday, May 18, so be sure to head in bright and early if you want to be one of the first to get your mittens on these un-ski-lievable offers!
- Be kind to one another: We love to see the excitement every year when our customers head in to take advantage of the deals, but for everyone’s safety we ask all customers to respect each other and our staff, follow the directions of our store teams, and be patient and kind when shopping at ALDI.
- Remember the money back guarantee: Customers can shop with confidence knowing that ALDI’s returns policy has you covered. Any customers who aren’t completely satisfied can return items to any ALDI store with proof of purchase and product packaging for a refund or replacement within 60 days.
