alex cushing Archives

From Visionaries to Capitalists – The Evolution of Tahoe Ski Resorts

Moonshine Ink’s David Bunker wrote a great piece in 2012 called Capitalism, Culture, and the Tahoe Ski Industry. It touched on something we’ve all been contemplating: “what is happening to our Lake Tahoe ski resorts?” Lake Tahoe’s ski resorts were started by pioneering visionaries like Alex Cushing (Squaw), Warren Hellman (Sugar Bowl), and Dick Reuter (Kirkwood). These were men who loved the […]