Aspen Skiing Co. Tells Skiers to Temper Expectations Ahead of 2020-2021 Season Aspen Skiing Co. CEO Mike Kaplan wrote a letter to guests on Tuesday regarding the upcoming 2020-2021 ski season. Related: Vail Resorts’ CEO Posts Open Letter About Next Season Kaplan says that the pace of the sport could slow down, due to decreased capacity and therefore longer wait times. But despite this, he thinks it may add value to skiers […] Industry News Clay Malott | July 30, 2020 1 Comment
What Will Skiing Look Like In The 2020/21 Season? As we all know, the ski season was sadly cut short when resorts were forced to shut down as the world was overwhelmed by the COVID19 pandemic in March. Since then, society has adapted to a new way of living until a vaccine for the virus is discovered. Now that three months have passed and most people have settled into a […] Industry News Lucy Ferneyhough | June 17, 2020 5 Comments
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