X Games and U.S. Ski & Snowboard Join Forces Yesterday, U.S. Ski & Snowboard and X Games announced a strategic partnership for the worldโs best action snow sports athletes. This unique collaboration will unite two prominent organizations to create The Winter X Games Series, including the U.S. Ski & Snowboard World Cup events, the Toyota U.S. Grand Prix, and Visa Big Air presented by Toyota, alongside the Winter X […] Industry News SnowBrains | June 28, 2024 0 Comments
Powder and Paperwork: Feds Routinely Investigate Alterra’s Arapahoe Basin, CO, Acquisition The Department of Justice (DOJ) has issued a Civil Investigative Demand (CID) to the National Ski Areas Association (NSAA) and RRC Associates as part of its inquiry into Alterra Mountain Company’s proposed acquisition of Arapahoe Basin ski area in Colorado. Concerns have been raised as to whether the Denver-based corporation is creating a monopoly within the ski industry. This is […] Industry News SnowBrains | June 27, 2024 0 Comments
Beach Cleaning Robot Preparing Lake Tahoe’s Zephyr Cove and Shoals for July 4th Weekend Robotic beach cleaning, added bathrooms, and facilities will transform the site into a โTahoe Blue Beachโ in time for the holiday weekend. On Monday, July 1, Zephyr Cove and Shoals will see big changes in preparation for the July 4th holiday weekend, making it easy for beachgoers to do their part to Keep Tahoe Blue. The BEBOT, Tahoeโs beach-cleaning robot, […] SnowBrains | June 27, 2024 0 Comments
Here’s What You Need to Know About 24-25 Ikon Pass Access and Parking Reservations at Arapahoe Basin, CO Arapahoe Basin Ski Area, affectionately known as A-Basin, has released key information for the upcoming 2024-25 winter season. Ikon Pass holders will continue to enjoy the same access as in previous years, with 5 days available on the base pass and 7 days on the Full Ikon Pass. For frequent visitors, A-Basin is offering a convenient parking solution. Starting July […] Industry News SnowBrains | June 25, 2024 0 Comments
Western States Endurance Race Where Participants Run 100 Miles in a Day to Take Place at Palisades Tahoe, CA, This Saturday AUBURN, Calif. โ Men’s course record holder Jim Walmsley will make his first run since winning the race for the third time in 2021 while 2023 women’s runner-up Katie Schide heads the women’s field at the 51st running of the Western States Endurance Run. Western States starts at 5 a.m. on Saturday, June 29, at Palisades Tahoe Resort, at […] SnowBrains | June 25, 2024 0 Comments
The National Brotherhood of Snowsports Selects Keystone Resort, CO, for 2025 Annual Summit The National Brotherhood of Snowsports (NBS), in partnership with Vail Resorts, is proud to share that NBS has selected Colorado’s Keystone Resort for its 2025 Annual Summit. Bringing together 58 member clubs and thousands of supporters from around the world, the NBS Summit offers a week of winter sports fun to raise funds to support their mission: increasing participation in […] Industry News SnowBrains | June 25, 2024 0 Comments
Palisades Tahoe, CA, Congratulates 2024 Scholarship Recipients Olympic Valley, Calif. [June 24, 2024]โ Palisades Tahoe is proud to announce the recipients of the 2024 Palisades Tahoe Scholarship. This year, four outstanding high school seniors from Truckee High School and North Tahoe High School have been selected to receive the scholarship, which awards $1,000 to each student to support their post-secondary education. Truckee High School Award Recipients: Tatum […] Industry News SnowBrains | June 24, 2024 0 Comments
[VIDEO] JaPOW 2024: Culture, Food, Onsens, Snowboarding, and Magic Pow Footage from late January to early February 2024. The pow was amazing, but a shred safari to Japan is about much more than snowboarding. A welcoming culture, delicious food, onsens galore, right-hand driving, and yeah … magic pow! If a trip to Japan has been on your mind, this edit might push you to reach for your credit card and […] SnowBrains | June 24, 2024 0 Comments