[VIDEO] Alyeska Resort’s Signature Event, Slush Cup, Draws Massive Turnout in Alaska View this post on Instagram A post shared by Luke Bredar (@lukabees) Instagram post courtesy of Luke Bredar | @lukabees Imagine skiers dressed up in crazy costumes, bombing down a hill, trying to build up enough speed to skim all the way across an icy pond. That’s what the Slush Cup—held every April at Alyeska Resort—is all about. The fact […] Industry News SnowBrains | April 30, 2024 0 Comments
Alterra Mountain Company Closes Acquisition of Mike Wiegele Helicopter Skiing in British Columbia DENVER, CO, April 25, 2024 – Today, Alterra Mountain Company has announced the closing of the purchase of Mike Wiegele Helicopter Skiing(MWHS) in Blue River, British Columbia, Canada, further expanding the company’s premium heli-skiing portfolio, complementing CMH Heli-Skiing & Summer Adventures. “With the acquisition of Mike Wiegele Helicopter Skiing, we are excited to add another premier heli-skiing operation to the […] Industry News SnowBrains | April 25, 2024 0 Comments
New Sublette Lift Will Debut Next Year at Jackson Hole Mountain Resort, WY (TETON VILLAGE, WYO. – APRIL 23, 2024) – Jackson Hole Mountain Resort (JHMR) is pleased to announce the close of another successful winter season, the longest in the Resort’s history. The 2023-24 season wrapped up on April 14 after a total of 143 open days on the mountain and 447 inches of total snowfall that culminated in a series of […] Industry News SnowBrains | April 23, 2024 0 Comments
Alterra Mountain Company Releases Its 2023 Impact Report DENVER, CO, April 22, 2024 – Today, Alterra Mountain Company released its second annual Forward Stance Impact Report, outlining its ongoing commitment to Social Responsibility. Organizing around four key pillars – People, Planet, Community, and Responsibility – the Forward Stance platform is designed to support the company’s employees, communities, and partners across its portfolio of North American mountain destinations. “Our […] Industry News SnowBrains | April 22, 2024 0 Comments
Earth Day Weekend is Filled With Events at Palisades Tahoe, CA Olympic Valley, Calif. [April 16, 2024]— Join Palisades Tahoe this weekend for a new rail jam event, Tahoe Truckee Earth Day, and the kick-off to Spring Tracks Music Series with G Love. Palisades Tahoe Spring Rail Jam, April 19: A new Rail Jam Competition is here at Palisades Tahoe, Friday, April 19, from 4-7 p.m. This is a new event […] Industry News SnowBrains | April 16, 2024 0 Comments
Alpine Meadows, CA, 38th Annual Snow Golf Tournament and Free Spring Tracks Music Series Presented by Ikon Pass are Back Olympic Valley, Calif. [April 8, 2024]—Palisades Tahoe brings back beloved 38th Annual Snow Golf Tournament and the Spring Tracks Music Series presented by Ikon Pass. Snow Golf: On Saturday, April 13*, ditch the ski jacket for a collared shirt and khakis: Alpine’s Annual Snow Golf Tournament is back for its 38th year! As the only top-to-bottom snow golf course, this […] Industry News SnowBrains | April 8, 2024 0 Comments
Save Big on Peak Skis With its Biggest Sale of the Year Running Until April 8 Peak Skis has launched its Spring Sale, offering skiers a chance to save big on high-performance skis. Running from March 22 to April 8, this limited-time offer presents an exceptional opportunity for skiers to purchase any two pairs of Peak Skis (excluding the Peak 78s) for a mere $999, marking savings of over 50%. Accompanying this enticing sale is the […] SnowBrains | April 2, 2024 0 Comments
Tributary Whitewater Prepares for Exciting Rafting Season Ahead as Sierra Nevada Runoff Forecast Soars LOTUS, Calif. (March 25, 2024) – Tributary Whitewater is gearing up for a promising white water rafting season in California and Oregon after a strong winter, a crucial link between the mountains and rivers. The Sierra Nevada mountains will particularly provide a steady surge of runoff from April through July. This optimistic river flow forecast follows a recent winter […] Riverbrains | March 26, 2024 0 Comments