Survey: How Economic Conditions Are Impacting U.S. Consumers’ Winter Travel Plans

Brent Thomas | | Post Tag for Industry NewsIndustry News
skiing
A plane flies into Aspen, Colorado, bringing some of the approximately 1.5 million people who visit the area each year. Credit: aspenchamber.org

Winter can be the most expensive time of the year, not only because of the holiday season but also for epic ski trips. Winter ski trips are an incredible way to experience the thrill of the slopes while soaking in breathtaking mountain scenery. There’s nothing quite like the combination of fresh powder, crisp alpine air, and the aprรจs-ski atmosphere that makes each day on the mountain an unforgettable adventure.

However, winter trips often test both our patience and our budgets, and you can learn much about people based on their general travel habits, especially their attitudes toward winter travel, which can be particularly challenging. To gain a better understanding of how U.S. consumers feel about traveling during the most expensive season of the year, WalletHub conducted a nationally representative survey of nearly 220 respondents. The data was normalized by age, gender, and income so the sample would reflect the U.S. demographics.

Key Takeaways:

  • Inflation: 72% of people say inflation will affect their winter travel plans this year.
  • Debt: 49% of Americans are still carrying debt from traveling last winter. Additionally, 52% of people think winter travel is worth going into debt for, with men being 83% more likely to agree than women.
  • Experiences: 58% of Americans say they prefer to spend their money on travel instead of shopping.
  • Interest rates: 69% of people say high interest rates will affect their winter travel plans.

More details of consumers’ thoughts on winter travel are presented by the infographic below:

2024 winter travel survey

Credit: WalletHub


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