Rossignol Essential: The World’s First Recyclable Ski In celebration of Earth Day today, 4/22, Rossignol unveiled the world’s first-ever recyclable ski: the Essential. The Essential lineup will be available in limited quantities for the 2022-2023 season. Related: Chris Davenport and Bode Miller’s Daily Driver: SCARPA’s New 4-Quattro Series Boots According to Rossignol, more than 75% of the ski is 100% recyclable. So how do they do it? The ski […] Industry News Clay Malott | April 22, 2022 2 Comments
The Future of the American Ski Shop: How Local Shop ‘FOTM’ Survives and Thrives During a Pandemic Privately owned ski shops must already compete with mega online retailers, corporately owned stores, and big-box retailers, so the idea of trying to survive a worldwide pandemic may seem daunting if not downright impossible. And as world leaders beg us to keep our social distance and avoid gatherings of almost any size, our local ski shops are begging us to […] Industry News Alex K | November 13, 2020 0 Comments
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