SilverStar Mountain Resort, BC, Extends Season to April 16, 2023 SilverStar Mountain Resort, BC, announced that it will extend its ski season by a week until April 16, 2023. Award-winning SilverStar is one of British Columbia’s largest ski resorts, with 3,282 acres of skiable terrain. The Canadian resort has seen its second-best snow season in a decade, with 275 inches (698 cm) of snowfall to date. SilverStar Mountain Resort is located in […] Industry News Julia Schneemann | March 20, 2023 0 Comments
POWDR Presidents Address ‘Confusion’ Over Fast Track Controversy | Refunds Offered for Those Still Not Happy Fast Tracks was only announced last week, but has already got a petition against it and has received criticsm from a US Senator. It’s fair to say that the announcement has not gone down well. Related: U.S. Senator Ron Wyden Criticizes New ‘Fast Tracks’ Program at Oregon’s Mt. Bachelor in Letter Addressed to Parent Company’s Founder Ski industry operator POWDR announced […] Industry News SnowBrains | October 18, 2021 12 Comments
New ‘Fast Tracks’ Passes for Upcoming Season Spark Criticism, Petition at Mt. Bachelor, OR Mt. Bachelor is one of Powdr’s four resorts that will implement the new and controversial Fast Tracks pass this winter, which allows guests to pay extra to skip lift lines. The pass will let anybody skip the regular lines on all but three of Bachelor’s lifts on the day they purchase it. It’s a guest experience that’s new for the […] Industry News Martin Kuprianowicz | October 12, 2021 4 Comments
4 Largest Ski Industry Leaders Unite to Fight Climate Change Today, Alterra Mountain Company, Boyne Resorts, POWDR, and Vail Resorts announce the Climate Collaborative Charter, the ski industry’s first unified effort to combat climate change with shared commitments around sustainability and advocacy. Related: How Will Climate Change Affect Skiing? All four ski industry leaders have agreed to operate their respective resorts with sustainability at the forefront and use their collective […] Industry News SnowBrains | June 10, 2021 1 Comment
POWDR Announces Play It Forward in Support of Local Communities Part of POWDR’s Play Forever Corporate Responsibility Commitment, First Area of Focus is Support Amidst COVID-19 Pandemic Today, POWDR, an adventure lifestyle company on a mission to deliver memorable experiences, enhance people’s lives and have fun doing it, introduced at its mountain resorts Play It Forward, an employee and community-centric philanthropic program. The first area of focus for Play It Forward is on supporting POWDR’s mountain communities as they […] Industry News SnowBrains | June 12, 2020 0 Comments
POWDR Enters Canadian Ski Market with Acquisition of SilverStar Mountain Resort, BC As Okanagan’s top family ski and bike resort, SilverStar complements POWDR’s adventure lifestyle portfolio of world-class, locals favorite destinations Yesterday, POWDR, an adventure lifestyle company with destinations across North America, announced it has acquired SilverStar Mountain Resort, BC. SilverStar is POWDR’s first mountain resort in Canada. Related: VIDEO: SilverStar Mountain Resort, BC Posts Hilarious Recruitment Video This acquisition brings together […] Industry News SnowBrains | December 4, 2019 0 Comments
Vail Resorts Makes Surprise Offer to Buy Park City The latest news in ongoing wranglings between Vail Resorts and PCMR, Vail Resorts has offered to buy Park City Resort’s base facilities. The offer comes in the form of a 5-page letter from Vail CEO Rob Katz, who says that Vail Resorts will buy Park City’s holdings for what he described as “…a fair price for both for both parties…” This is just the latest in a disagreement between Vail Resorts and PCMR […] SnowBrains | March 26, 2014 1 Comment
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