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Alterra Mountain Company Announces CEO Transition: Current President Jared Smith to be Appointed CEO; Current CEO, Rusty Gregory, to become Vice Chairman of the Board

Denver, CO, May 25, 2022 — Today, Alterra Mountain Company announced that Jared Smith, the company’s President, will be promoted to Chief Executive Officer, effective August 1, 2022. At that time, Rusty Gregory, the company’s current Chief Executive Officer, will step back from day-to-day operations to become Vice Chairman of the Board. Smith joined Alterra Mountain Company in June of […]

Industry NewsIndustry News
SnowBrains | May 25, 2022
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Addressing Racism in America: CEO of Alterra Mountain Co. Sends Letter to Employees

CEO of Alterra Mountain Company Rusty Gregory sent out a letter to ALL his employees addressing racism in America on Tuesday, June 9. The full letter is attached below.  To all my Alterra Mountain Company coworkers: George Floyd’s senseless murder was not just the despicable act of a bad Minneapolis cop. His death and the deaths of Breonna Taylor and […]

Industry NewsIndustry News
SnowBrains | June 12, 2020
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