What the Ski Industry Will Look Like in 100 Years, According to SnowBrains Readers As we carve our way into the future, there is no doubt the ski industry will look significantly different 100 years from now. No one knows exactly what it will look like, but we asked our readers to predict what the ski industry will look like in 100 years. Many unknowns exist, including climate change, artificial intelligence, renewable energy, technological […] Brains Brent Thomas | August 16, 2024 0 Comments
[VIDEO] Teton Gravity Research Drops Trailer for 2024 Film “Beyond the Fantasy” It’s August, but that doesn’t mean we can’t start getting hyped for the upcoming ski season. To help, TGR has just released the trailer for its 29th annual ski and snowboard film, “Beyond the Fantasy.” Shot on location in Alaska, Norway, Austria, and Jackson Hole, Wyoming, this year, it is diving headfirst into the whimsical imagination that its athletes embrace […] Movie Trailer Brent Thomas | August 16, 2024 0 Comments
Backcountry Ski Brand G3 Facing Potential Bankruptcy Genuine Guide Gear, also known as G3, is a well-respected player in the outdoor sports industry. It is particularly known for its high-quality backcountry skiing and snowboarding equipment. Founded in 1995 and based in Vancouver, British Columbia, G3 has built a reputation for designing innovative, reliable gear that caters to the needs of backcountry enthusiasts. Products include backcountry skis and […] Industry News Brent Thomas | August 16, 2024 0 Comments
Cerro Catedral, Argentina, Report: 1 Day of Chalk + 1 Day of Corn on 4 New World-Class Chairlifts Report from August 11 & 12, 2024 The past two days at Cerro Catedral in Bariloche, Argentina have been a hoot. Yesterday was cold, crisp, and chalky. Today was warm, slushy, and splashy. Which day was better? I think a ski racer would have liked yesterday but as a freerider, I loved the spring snow today. Nubes, the highest chair […] Conditions Report Miles Clark | August 12, 2024 0 Comments
The 9 Most Dangerous Ski Slopes in the World There is a whole lot about skiing that causes it to be considered a dangerous sport.ย People ski on crazy terrain, in less than ideal conditions, and most tend to be doing this at high speeds. Although many people think skiing and riding is a little too extreme, most of us who do it know it is worth all the risk. […] Taliana Potts | August 12, 2024 39 Comments
How Tracking Apps Have Changed the Way People Ski In the age of digital innovation, tracking apps have reshaped the skiing experience by transforming the way skiers and snowboarders engage with the sport. These apps, often equipped with advanced GPS and data analytics, provide skiers with detailed insights into their performance, such as vertical feet, runs, speed, altitude, distance covered, and personal bests. No longer reliant on guesswork, riders […] Industry News Brent Thomas | August 10, 2024 0 Comments
Patagonia Backcountry Report: Whip Cream Spines & Granite Towers Report from August 6, 2024 Today, we went for a jaunt in the alpine. Bad weather has kept us out of our favorite zones for the past 7-days. Yesterday we got hoodwinked by the weather and missed out on a glimmering powder run in a fierce wind. Today was also forecast to be cloudy, so we slept in a bit. […] Conditions Report Miles Clark | August 7, 2024 0 Comments
The 7 Silliest Ski Industry Inventions According to SnowBrains Readers The ski industry is continuously innovating. Over the years technological advances such as shaped skis, reverse camber, waterproof outerwear, heated boots and gloves, snowmaking technology, and more have made skiing more enjoyable. But not all innovations have hit the mark. Imagine hitting the slopes with gear that makes you stand out for all the wrong reasons. The world of skiing […] Brains Brent Thomas | August 5, 2024 1 Comment