[VIDEO] All the Lift Upgrades Coming in 2022/23 at Vail Resorts Companyโs largest single-year investment into the mountain experience is designed to materially reduce wait times and increase uphill capacity with 12 new high-speed chairlifts, a new high-speed gondola, 6 new fixed-grip chairlifts, new lift-served terrain, and an expanded restaurant Projects include: New high-speed lift and gondola out of Whistler Blackcombโs Creekside; New high-speed lift in Vailโs Legendary Back Bowls; Companyโs […] Industry News SnowBrains | April 4, 2022 1 Comment
Vail Resorts Acquires Majority Stake in its First European Ski Resort BROOMFIELD, Colo.,ย March 28, 2022ย /PRNewswire/ — Vail Resorts, Inc. (NYSE: MTN) announced yesterday that it has entered into an agreement to purchase a majority stake in Andermatt-Sedrun Sport AG from Andermatt Swiss Alps AG (“ASA”), marking the company’s first strategic investment in, and opportunity to operate, a ski resort in Europe. Andermatt-Sedrun is a renowned destination ski resort in Central Switzerland, […] Industry News SnowBrains | March 29, 2022 2 Comments
Judges Approves Vail Resorts’ $13.1-Million Offer to Settle Labor Law Violations Lawsuit A judge has granted preliminary approval of Vail Resorts’ $13.1 million deal to settle five wage and labor lawsuits in California.ย The decision willย likely put an end to a similar class action lawsuit filed in Colorado. Vail Resorts offered a $13.1 million settlement in January 2022 to five wage and labor lawsuits filed in California over two years ago. The settlement […] Industry News SnowBrains | March 22, 2022 0 Comments
Vail Resorts Launches 2022/23 Epic Pass With Bold Investments in the Guest Experience Epic Pass launches at $841; Epic Local Pass launches at $626; Epic Day Pass is now more customizable with a third level of resort accessย Vail Resorts plans $175M incremental annual investment into employees; $300M single-year investment into mountain experience with 21 new lifts across 14 resorts New deferred payment option available for 2022/23 passes; Epic FlexPay powered by Uplift, […] Industry News SnowBrains | March 21, 2022 0 Comments
Town of Vail, CO, Switches Russian Flag Out With Ukrainian Flag As Russian forces continue to invade Ukraine, Vail Mountain employees switched out the Russian flag that hung amidst the international banners east of the Vail roundabout with a Ukrainian flag. The removal of the Russian flag happened swiftly and without ceremony. Vailโs Town Manager, Scott Robson, made it clear that hanging Ukraineโs blue and gold colors is an act of […] Haleigh Hafner | March 15, 2022 2 Comments
Vail Resorts Announces Q2 Financial Results: Revenue Increased 32% Over Previous Year Vail Resorts yesterday announced its financial results for the second quarter of fiscal 2022, which ended January 31, 2022.ย The company posted revenue of $906.5 million, up 32% over the COVID-19 impacted prior-year quarter. โThe confluence of storm cycles, staffing challenges and the spike in Omicron variant cases created challenges through the holiday period impacting our resortsโ ability to fully open […] Industry News SnowBrains | March 15, 2022 6 Comments
Vail Resorts Unveils New Company Direction That Focuses on Employees Vail Resorts CEO Kirsten Lynch sent a letter to all employees yesterday, laying out a “pivotal shift in our companyโs direction with a new strategic focus on all of you.”ย Related: Vail Resorts Announce $20/hr Minimum Wage for Employees and $21/hr for Patrollers The letter highlights a number of ways in which the resort will be focusing on their employees; […] Industry News SnowBrains | March 15, 2022 19 Comments
Vail Resorts Announces $20 Per Hour Minimum Wage for Employees and $21 Per Hour for Ski Patrollers Today, Vail Resorts’ new CEO, Kirsten Lynch, announced a $20 per hour minimum wage for all 37 of its North American resorts, effective for the 2022-23 ski and ride season. Entry-level ski patrollers and maintenance team members will start at $21 per hour. To ensure career and leadership wage differentials, Vail Resorts is also increasing wages for non-entry level hourly […] Industry News SnowBrains | March 14, 2022 3 Comments