Microplastic Concentration in Lake Tahoe, CA, is 3rd Highest of 38 Watersheds Tested Worldwide The majestic and mysterious deep blue water of Lake Tahoe, CA, is well known for its spectacular beauty. However, an extremely high concentration of microplastics is a major concern and growing problem to the lakeโs clarity and purity. Microplastics are tiny (<0.2 inches) plastic particles and microfibers from clothing, cosmetics, single-use water bottles, and plastics, and a staggering amount of [โฆ] John Cunningham | July 18, 2023 0 Comments
The Pros and Cons of Skiing with Social Media in the Digital World In todayโs digital world, the prominence of cell phones and social media is a major contributing factor to both pros and cons in the outdoors, and more specifically, skiing. You can track your kids or friends on your phone and reminisce about those fun times you had when scrolling through your photos on social media, but on the downside, come [โฆ] Industry News John Cunningham | July 13, 2023 0 Comments
Holographic Goggles Kickstarter Surpasses $12,000 Out of $15,000 Goal A new Kickstarter project is looking for public backing to help launch their non-interactive, aesthetically pleasing holographic image-enhanced ski and snowboard goggles to the market. Conor Ryan, the creator of this Kickstarter for ALL SZN goggles, has already reached $12,306 to date out of the $15,000 all-or-nothing style campaign goal, thanks to 59 backers. First imagined in March 2022 in [โฆ] Industry News John Cunningham | July 13, 2023 0 Comments
Human-Caused Issues Arise for Lake Tahoe as Area Sees 3 Times More Visitors Than Yosemite National Park in Past Year Lake Tahoe has an apparent people problem. For those who have visited Lake Tahoe or live around the Tahoe Basin, the issue of over-tourism is nothing new. During the summer, as over-crowded beaches vacate for the day, trash litters the shoreline, and overflowing dumpsters spill into adjacent forests. Winter months often bring hours-long traffic jams to reach a destination just [โฆ] Industry News John Cunningham | July 7, 2023 3 Comments
A Swath of Heavy Pollen Arrives with a Vengeance to Lake Tahoe, CA After a record-breaking winter filled with an astonishing amount of snowfall and a spring that brought abnormal and prolonged cold weather and rain, a heavy wave of pollen has finally arrived at (and in) Lake Tahoe. Itโs visible on cars and on the streets, pools into piles on the shores of the lake, and even creates clouds from strong wind [โฆ] John Cunningham | July 7, 2023 0 Comments
Pre-Freedom Fest Conditions Report from Palisades Tahoe, CA Report from June 30, 2023 We woke up just before 6 a.m. โ the birds were chirping and the crisp morning air coming through the window was warm already. On the road by 7 a.m., the drive up highway 89 at this hour from South Lake to Palisades is always so peaceful, yet filled with anticipation. Pulling into the parking [โฆ] Conditions Report John Cunningham | July 3, 2023 0 Comments
Patagonia Boasts the Best Brand Reputation in the U.S. Twice in the last three years, outdoor brand Patagonia has ranked #1 for having the best reputation out of the top 100 most visible brands in America. News website Axios and market research firm Harris Poll conducted their annual survey by polling 16,310 people around the nation for โcompanies that either excel or falter in society.โ The top 100 companies [โฆ] Industry News John Cunningham | June 26, 2023 0 Comments
South Lake Tahoe, CA, Experiences Record Low Temperatures South Lake Tahoe, CA just set a 30-year record on Monday, June 20, for the lowest high temperature recorded since 1995. According to National Weather Service, the dayโs highest temperature was 54 degrees, reported at Lake Tahoe Airport. This is about 20 degrees below average for this time of the year. Factoring in the sustained heavy winds, the real feel [โฆ] John Cunningham | June 23, 2023 0 Comments