Shark Attacks Swimmer in Southern California Summer is right around the corner in Southern California and as temperatures rise and the days get longer, people are beginning to flock to the beach. But for one swim group, it was a typical weekend training session at the beaches of Del Mar, California, until it wasn’t. As the group was finishing up their one-and-a-half-mile swim, one of the […] Samantha Gates | June 10, 2024 0 Comments
Wastewater to Snow: Exploring Sustainable Snowmaking at Montana Ski Resorts The Spanish Peaks Mountain Club, located in Big Sky, Montana, is looking to turn wastewater into snow for their mountain, making it the second ski area in Montana to do so. The resort follows in the footsteps of Montana’s private club, the Yellowstone Club, and more than a dozen ski areas across the U.S., Canada, Australia, and Switzerland that are […] Industry News Samantha Gates | June 10, 2024 1 Comment
Lindsey Vonn Brand Ambassador for “West Best Secret” Known as the “West Best Secret” is Three Forks Ranch, Colorado, an all-inclusive exclusive mountain resort that provides its guests with a beautiful wilderness getaway. This resort is located in the heart of the Rocky Mountains just 40 miles north of Steamboat Springs, Colorado. It is open year-round and offers guests wellness retreats and treatments (in partnership with Mayo Clinic), […] Industry News Samantha Gates | May 8, 2024 1 Comment
Minimize Your Carbon Footprint — Rethinking your Ski Vacation As a professional skier, you fly across the globe to ski the world’s best terrain, create ski films and marketing campaigns, or participate in races and events. Even as a ski tourist, more often than not, you find yourself on an airplane flying to your destination. However, the CO2 emissions from flying are not always widely considered or even known. […] Industry News Samantha Gates | March 21, 2024 0 Comments
U.S. Ski Industry Set to Lose Billions Due to Climate Change 2023 was the hottest year on record across the globe. The effects of anthropogenic climate change vary but warming and the effects in mountain regions have outpaced other regions. Less snow, lower yearly snowpacks, and warmer winters are already being felt. But just how much is it affecting the ski industry? Already, resorts have experienced shorter ski seasons due to […] Industry News Samantha Gates | March 12, 2024 0 Comments
Icebreaker Celebrates Female Ski Patrollers with “Powder & Power” Campaign Since 1995 icebreaker has been trailblazing natural performance apparel. At the heart of the company lies transparency, responsibility, and innovation. Its mission is movement towards a more natural way of living and push the status quo. Just this month the New Zealand-based company reached 96.14% of its goal to become 100% plastic-free. Alongside its pursuit of sustainability in performance apparel, […] Industry News Samantha Gates | February 12, 2024 0 Comments
Tracking your Winter Sports Activity is Becoming Increasingly Popular Year-end reviews are a fun way to look back at the year. People reflect on their personal year, employers conduct reviews of their employees, and brands are starting to share what was most relevant across their verticals — Google’s Year in Search, Spotify’s Wrapped — to share connections they had with their customers and trends. Strava, the social media platform for […] Industry News Samantha Gates | February 5, 2024 0 Comments
Paraplegic Climber Scales 3,000 Feet up El Capitan in Yosemite National Park, CA Zuko Carrasco, a 42-year-old paraplegic, did something that most would think is unachievable. With a team of nine friends, the Ecuadorian climbed almost 3,000 feet up El Capitan in Yosemite Valley, California, with only his hands and upper body strength. Prior to a freak accident that left him paralyzed from the waist down, Carrasco made a living as a professional […] Climbing Samantha Gates | January 18, 2024 0 Comments
Pro Surfer Kai Lenny Saved by Surf Helmet Extreme sports are defined by high speeds and/or high risk and usually are done outside of mainstream sports. Surfing may not be considered extreme by some but that depends on what and where you surf. When you’re surfing at Banzai Pipeline on the North Shore of Oahu, Hawaii, you get a sport with high risk due to the shallow, volcanic […] Samantha Gates | January 18, 2024 0 Comments
Take a Less Crowded Approach to Skiing at These U.S. Resorts Each year, ski resorts are becoming more and more crowded. Although there may not be one exact reason ski resorts are becoming overcrowded, contributing factors may include the rise of multi-mountain season pass popularity, the increase in outdoor activities due to COVID-19, and the wish for a winter wonderland escape away from one’s bustling city. With crowds come increased lift […] Industry News Samantha Gates | January 4, 2024 0 Comments
Hometown Mountain Shoutout: Alpine Meadows, CA—Peak(s) of My Childhood Hometown mountains—they’re just another mountain until you get to know them like the back of your hand. At least that’s my experience. Located on the northwest side of Lake Tahoe, California, is my hometown mountain, Alpine Meadows, which I got to know like the back of my hand during my five years on the ski team and my continued explorations. […] Industry News Samantha Gates | December 21, 2023 0 Comments
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Samantha Gates
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