Location, Location, Location: Why Sugar Bowl Resort, CA is the Ultimate Choice for Tahoe Skiers Brought to you by Sugar Bowl Resort You are headed east on Interstate 80 from San Francisco. As you pass Auburn, your surroundings don’t look very different than the rest of the drive at first, with the road lined by your typical Sierra foothill forests. As you climb higher, jutting rocks and large boulders begin to appear, creating a sudden […] Featured Article Jenah MacGrain | February 12, 2021 0 Comments
Ikon Pass: Seek the Open Road – California Brought to you by Ikon Pass Connecting four unique West Coast icons, California’s sweeping landscapes set the stage for a winter of endless discovery. Get ready to grab the crew, load up the car, and crank up that playlist. With vast amounts of both skiable territory and open roads to explore, the next adventure is always the best adventure. Related: […] Featured Article SnowBrains | September 30, 2020 0 Comments
California Slowly Reopening Parking Lots at State Parks and Beaches California is slowly beginning to reopen parking lots at a number of state parks. Over the weekend, lots quietly reopened at 27 state parks and beaches in a number of areas across the state. Lots were partially reopened, offering no more than 50% capacity, at parks and beaches in Santa Cruz, San Benito, Sonoma, Riverside, and Orange counties, as well as […] SnowBrains | May 19, 2020 0 Comments
Placer County, CA (Squaw Valley) to Relax ‘Stay-at-Home’ Order and Reopen Restaurants and Malls Placer County, CA (Squaw Valley Alpine Meadows) has been given the green light by the California Department of Public Health to begin moving further into Stage 2 of California’s Roadmap to Modify the Stay-at-Home Order. Today, the Placer County COVID-19 Variance Attestation submission was officially posted on the CDPH website, allowing the county to begin reopening additional businesses in Stage […] SnowBrains | May 14, 2020 1 Comment
Lake Tahoe Cities Seeing INCREASE in Visitors Despite ‘Stay at Home’ Order in California Lake Tahoe cities are seeing an increase of visitors despite the restrictions put into place by Governor Gavin Newsom due to the coronavirus pandemic, reports KRNV. Related: Visitors and Non-Primary Residents Asked to Reschedule Travel to North Lake Tahoe After COVID-19 Pandemic Subsides Former Powder Magazine editor, Mike Rogge, told KRNV that his neighborhood is seeing visitation numbers he usually […] SnowBrains | April 13, 2020 0 Comments
Snowmelt in Lake Tahoe Basin Will Be Massive and Deadly, Concerned Officials Warn The Lake Tahoe Basin still has about half of this year’s massive snowpack still attached to the mountain slopes. In fact, as winter continued into May (Squaw Valley saw 20″ of fresh snow in May) the snowpack actually grew. But summer is almost here, days are getting longer and temperatures are warming up. The increasing temperatures are already causing that snowpack […] Weather SnowBrains | June 11, 2019 0 Comments
What’s New at North Lake Tahoe Resorts this Upcoming Winter North Lake Tahoe, home to the nation’s largest concentration of downhill ski resorts, invests in new snowmaking equipment, energy-saving technologies, expanded winter events and luxury aprĂ©s amenities this winter, furthering its commitment to sustainability, modern luxury, family travel and wellness. Several of the region’s 12 downhill ski resorts have invested in capital improvements to accommodate the steady growth in travelers […] SnowBrains | November 14, 2018 0 Comments
What’s New Where You Ski? California and Nevada Ski Resorts Continue to Invest Millions As the season creeps ever closer and closer and we start seeing peaks with a dusting of snow and forecasts suggesting even more snow, let’s see what the California resorts have been busy with over the summer, and where those millions of CapEx dollars have been spent. High on the list of spending for most resorts is improved snowmaking facilities. […] Industry News SnowBrains | September 20, 2018 1 Comment