13,000 Tourists Stranded in Zermatt as Extreme Avalanche Risk Closes Resort Helicopters have begun airlifting stranded holidaymakers from the Swiss ski resort of Zermatt after about 13,000 tourists were trapped in the mountain village for two days by heavy recent snowfall and an exceptional risk of avalanches reports The Guardian. Local police said the airlift was taking about 100 people an hour who urgently needed to leave Zermatt to the nearby […] Weather Steven Agar | January 10, 2018 3 Comments
UNIT 1’s SOUNDSHIELD | Keeping You Safe While Revolutionizing Your Action Sports Audio Experience this article is sponsored by UNIT 1 You probably love riding while listening to music. We all do. But for most of us, it is hard to deal with a fiddly interface (or no interface at all) to control it. Especially when it’s below zero, we are wearing our warmest mittens, and we have to open our jacket to pause the music or take a call. Luckily, a team of riders and […] Matias Ricci | February 24, 2017 2 Comments
“The Rise of the Superman” | How Extreme Athlete Achieve ‘Near-Perfect-Decision-Making’ Best selling author Steven Kotler has written a book describing how extreme athletes achieve “near perfect decision making” in extremely dangerous situations. Steven feels that if we can decode how these guys are thinking and decision making, we can apply that style of thinking to all aspects of human society. Athletes brains hacked into: Jeremy Jones, JT Holmes, Ian Walsh, Dean Potter, Danny Way, Laird Hamilton. Over the past 30 years, skiers, snowboarders, surfers andother action sports athletes have pushed human performance farther and faster than at any […] SnowBrains | November 25, 2013 1 Comment
RIP Jhonny Florez, World Record BASE Jumper Johnny Florez, 32, died last Friday on Mount Titlis, Switzerland while performing parachute exercises in preparation for an extreme sports tournament in China. The two friends that he was practicing with landed safely. “Jhonathan Florez was not only a good friend he was also a wonderful human being.” – Jeb Corliss Jhonny held four world records in […] Industry News SnowBrains | July 10, 2015 0 Comments
VIDEO: World’s First Wingsuit BASE Jumping Dog Dean Potter is a wild animal and the perfect candidate to be the first person to BASE jump with a dog. Dean is famous for many unbelievable climbing feats such as climbing the Fitzroy in Argentine Patagonia with no ropes and a wing suit. Once on top, he simply jumped off. Dean’s been a pioneer in so many ways in extreme sports it’s […] SnowBrains | May 27, 2014 0 Comments
Do Action Cameras Cause Injuries? | From ‘REC’ to Wreck Well, do they? They seem to be ever-present in any extreme sports group, from freeskiers, to B.A.S.E. jumpers, to kiteboarders and mountain bikers. It has never been so easy to self-promote, to show your buddies exactly how rad you get. […] Chaz Diamond | April 4, 2014 1 Comment
Unfiltered | Skiing the Back Yard Unfiltered Skiing Episode # | The Back Yard Words by Jacob Webster: “For the 3rd episode, we wanted to do something different. In certain environments, experience and local knowledge is what separates you from potential disaster. In “The Backyard”, Jacob and Daniel head to the extreme sports capital of the world, Chamonix, to try out some of the […] SnowBrains | March 26, 2014 1 Comment
World Ski & Snowboard Tours, Explained: The Winter Dew Tour Part Three – The Winter Dew Tour Welcome to part three of our five-part series looking at the world’s best ski and snowboard tours. Our goal in this series is to take a look beyond traditional alpine racing and bring to you some of the most inspired competitive freeride skiing and riding happening today. Part One: World Ski & Snowboard […] Industry News Ryan Kime | March 8, 2024 0 Comments