[VIDEO] 10 Everyday Essentials for Mikaela Shiffrin Ever wondered what the best ski racer to ever live MUST have with her every day? GQ Sports sat down with Mikaela Shiffrin where she details her everyday must-haves. Her list includes her Adidas Superstars trimmed in gold, Barilla Pasta, Haribo Gold Bears, her Land Rover Sport, a necklace given to her with her father’s picture in it, a Longines watch, […] Industry News Seth Tuuri | December 18, 2023 1 Comment
Mikaela Shiffrin Marks 100 Career Victories Across World Cups, World Championships & Olympics With her 91st World Cup victory on Saturday in the Downhill at St. Moritz, Switzerland, ski racer Mikaela Shiffrin has marked her 100th career victory. Aside from her 91 FIS World Cup victories, Shiffrin has won two Olympic Gold medals in the Slalom in Sochi, Russia, in 2014 and the Giant Slalom in PyeongChang, South Korea, in 2018, as well […] Olympics Julia Schneemann | December 12, 2023 0 Comments
Mikaela Shiffrin Wins Downhill FIS World Cup in St. Moritz, Switzerland Team USA’s Mikaela Shiffrin won the Downhill event in St. Moritz, Switzerland, on Saturday, December 9, 2023. It marks Shiffrin’s 91st World Cup victory and fourth ever Downhill victory. The American skier is typically strongest in the technical disciplines Slalom and Giant-Slalom, but the victory just exemplifies the rare talent of this all-rounder. She is the only ski racer — […] Industry News Julia Schneemann | December 9, 2023 0 Comments
Goggia Wins Super-G FIS World Cup in St. Moritz, Switzerland, While Shiffrin Narrowly Misses Out On Podium On Friday, December 8, 2023, Sofia Goggia from Italy won the first of two Super-G races at St. Moritz, Switzerland, almost a second ahead of the next best skier. It was the first speed event of the season, after cancellation of the FIS speed races at Matterhorn Ski Paradise at the Swiss-Italian border last month. Second place went to Austria’s […] Industry News Julia Schneemann | December 9, 2023 0 Comments
[VIDEO] SnowBrains News Ep. 9 – Shiffrin Extends Her Records, California Drought, New 2030 Olympics City Welcome to this week’s episode of SnowBrains News! Our mission is to inform you of the most important, accurate happenings within the snowsports industry by bringing you all the latest breaking news from the ski and snowboard universe every week, hosted by CEO and SnowBrains Founder Miles Clark. We’ll be releasing a new video every Tuesday, so be sure to […] Industry News SnowBrains | November 28, 2023 0 Comments
Shiffrin Wins 90th FIS Alpine World Cup at Slalom Event in Killington, VT Legendary American skier Mikaela Shiffrin has taken the record of most World Cup victories to a new high, adding victory number 90 to her incredible portfolio of ski racing victories. Earlier this year Shiffrin became the world’s most successful ski racer in terms of FIS World Cup victories, when the 28-year-old won her 87th World Cup at Åre, Sweden, surpassing […] Industry News Julia Schneemann | November 26, 2023 0 Comments
Mikaela Shiffrin Claims Slalom Victory and 7th Reindeer at Levi, Finland U.S. ski racer Mikaela Shiffrin won the Slalom event today, November 12, 2023, at the FIS Alpine World Cup in Levi in Finland, making it her seventh victory in Levi and winning her seventh reindeer. Traditionally the victor in the Finnish resort wins a reindeer presented to her by Santa Claus because Levi is close to the Arctic Circle and […] Industry News Julia Schneemann | November 13, 2023 0 Comments
Petra Vlhova Ties with Mikaela Shiffrin for Most Reindeers at FIS World Cup in Levi, Finland Conditions in Levi, Finland, were perfect on Saturday, November 11, 2023. Fresh snow, a few clouds in the sky but great visibility and fast snow, as of course the course officials had treated the freshly fallen snow to make it fast for race conditions. Tradition in Levi has it, that the victor is given a reindeer as a prize by […] Industry News Julia Schneemann | November 12, 2023 0 Comments