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millennials

VIDEO: Why Boomers Are to Blame for the Declining Ski Industry

[arve url="https://youtu.be/AVSjsYHX6eM"]
SnowBrains | June 10, 2022
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European Resorts Aiming to Raise Millennial Skier Visits

Polaris, Verbier With winters becoming shorter and lift ticket prices going through the roof, resorts in Europe are trying to find new ways to increase visits from the younger generation. Resorts are taking an economic hit with the dropping visits from the younger generation even though visits from older generations are staying the same, and even growing in some categories. […]

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Dan Scheibelein | February 4, 2020
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