Industry News
Brundage Mountain Resort, Idaho, will kick off its annual early season pass sale by introducing a new pass specifically designed to reward the resort’s most devoted skiers and riders. The 2024/25 Loyalty Pass is available to current 2023/24 Brundage Season Passholders only. It will be on sale from March 1 to March 21 with low introductory prices across all age groups.
Loyalty Pass Renewals
Adults (26-69) can renew their passes for $599 during the special sale. Young Adults (18-25) and full -time college students renew for $349. Seniors (70+) and Teens (13-17) can renew for just $299. Midweek Season Pass renewals are offered for $449 March 1 through March 21.
“Brundage Mountain aspires to provide a top-notch experience and great value to all of our guests,” says Brundage Mountain Resort General Manager, Ken Rider. “The people who purchase season passes every year are extremely important to the future of Brundage Mountain, and we now have the technology in place to offer repeat season passholders special pricing to reward their loyalty over the years.”
New Pass Purchasers Ski for FREE Starting March 22
Skiers and snowboarders who do NOT qualify for a Loyalty Pass can purchase their 2024/25 season passes starting March 22, 2024. The best pricing for new pass purchasers will be available from March 22 through April 14, 2024. New pass purchasers can SKI FOR FREE from March 22 through the end of the season, Sunday, April 14.
Family Pass Updated to Be More Equitable
Brundage Mountain is rolling out a new approach to family passes. In the past, the resort charged one price for all families, regardless of family size. The new system for family pass purchases is designed to be more equitable for all families, including those with fewer children and for single-parent households.
Under the new system, any adult purchasing a 2024/2025 Brundage Season Pass can purchase passes for their dependent minors at a significant discount. Teen (13-17) season passes can be added to a parent or guardian’s shopping cart for $199, rather than paying $299 for an individual pass. A Junior (7-12) add-on costs $119 versus the $179 individual pass price. These passes must be purchased at the same time as the adult pass to quality for the discounts.
“Young people are the future,” says Rider. “Modern families come in all shapes and sizes and we’re trying to update our season pass pricing to make it easier for all parents to cultivate a love of snowsports among their children.”
All Season Passes Include Summer Chairlift Access
2024 Summer chairlift access is included in all 2024/2025 Brundage Mountain Season Passes, including the Midweek Season Pass. Summer lift access includes scenic chairlift rides, bike haul and bike park access. The Brundage Bike park encompasses more than 30 miles of XC and Downhill Trails and is now connected to the Bear Basin Trail System by the “B2BB” or “Brundage to Bear Basin Trail”.
The renewal season pass sale runs March 1 through March 21. The lowest prices of the year for new pass purchases will be available March 22 through April 14. 2024/25 Brundage Season Passholders can use next year’s pass to ski or ride the rest of the 2023/24 season for free. More details are available at www.brundage.com/season-passes/
