Tracking your Winter Sports Activity is Becoming Increasingly Popular Year-end reviews are a fun way to look back at the year. People reflect on their personal year, employers conduct reviews of their employees, and brands are starting to share what was most relevant across their verticals — Google’s Year in Search, Spotify’s Wrapped — to share connections they had with their customers and trends. Strava, the social media platform for […] Industry News Samantha Gates | February 5, 2024 0 Comments
[GEAR REVIEW] REKKIE: Fully Automated Smart Snow Goggles Over the past few seasons, skiing and snowboarding have become just as much of data-tracking activities as they are enjoyable hobbies. New gear and countless applications allow riders to track their entire day, including altitude and vertical feet, speed, location, and so many other statistics. Based in Cincinnati, Ohio, Rekkie is bringing some fresh innovation to the table, pushing the […] Gear Review Jesse | February 14, 2023 0 Comments
FATMAP Partners with Strava for The Ultimate Backcountry Experience On Monday, Strava, the subscription platform at the center of connected fitness, announced the acquisition of FATMAP, a mobile app for discovering, planning, navigating, and memorializing outdoor adventures. The acquisition will give Strava subscribers access to the full FATMAP offering. FATMAP is a 3D mapping and outdoor navigation company used heavily in the backcountry. I love FATMAP, it has all […] Industry News Luke Guilford | January 25, 2023 0 Comments
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