Powder Magazine Calls “BullSh*t” on Avalanche Video Last week, we published a video of a freeskier getting trapped in a large avalanche. The whole video was an ABS avalanche airbag backpack advertisement, literally. The video shows Aymar Navarro getting caught in a huge avalanche in the Spanish Pyrenees. It’s certainly a large scary avalanche and Aymar is lucky to have survived. “There is another video where Aymar describes the incident, saying that the sun broke through after a week of storms and 12 feet of new snow, with another foot of fresh overnight. He says they evaluated three slopes and tried to […] Avalanche SnowBrains | October 14, 2013 2 Comments
Powder Magazine & Greg Stump Present “Legends” with Scott Schmidt Powder Magazine and Greg Stump are doing one “Legends” article and video each month. This month, October, they’re covering Scott Schmidt. Here they cover Scott Schmidt and his famous Steep Tech clothing. Admittedly, the video is pretty boring, but it’s always cool to hear anything from Scotts angle. Powder TV presents the second installment of Legends, a series produced by […] SnowBrains | October 3, 2013 0 Comments
Powder Magazine’s October 2013 Issue in Video Format: Powder Magazine is blowing up it’s digital presence this year for the first time. Great stuff won’t stop pumping out of this cyber-media machine. Now, they’re creating video reviews of each of their magazine issues. Now, you can enjoy Powder Magazine in video form. Powder Magazine’s October 2013 Issue: RED POW An exclusive look at Russia’s transformation of a powder paradise for Olympic glory FREE BIRDS Gritty and unafraid, the competitors on the Freeride World Tour are the toughest skiers in the world. THE UNSUNG MASTER Back in the mountains with quiet legend Darren Johnson. INTO THE MINDS From avalanche […] SnowBrains | October 1, 2013 0 Comments
“Snowmaking Will NOT Save Us…” by Powder Magazine Powder Magazine is taking a strong stance on global warming. They are quoting scientist who are saying there might not be skiing in the USA in 75 from now. Some people think that snowmaking will save the ski industry. Powder is here to say “your wrong.” Why it isn’t the answer to decreasing snowfall […] SnowBrains | September 25, 2013 8 Comments
Travis Rice on Shane McConkey | Powder Magazine Video Powder Magazine brings us this exclusive video interview with Travis Rice speaking on Shane McConkey. This will be a new weekly series that will feature iconic athletes talking about Shane McConkey’s influence. Travis Rice leads off Icons, an exclusive series featuring renowned athletes from a variety of sports talking about the influence of Shane McConkey. Produced by Red Bull Media House, Icons features […] SnowBrains | September 19, 2013 1 Comment
Powder Magazine Video = “Behind the Cover: October 2013” Powder Magazine’s October 2013 issue comes out today. Sean Cochrane is on the cover ripping pow on a snow shed in B.C. To explain how they got the shot on the cover, Powder made this video. Powder is getting very very digital this year and we are diggin’ it. They have a lot to offer and now they are making videos in addition to their photos and words. On the cover of POWDER’s October edition (Volume 42, issue 2), Sean Cochrane scores pow on a snow shed protecting motorists on Rogers Pass, British Columbia. “We were driving to go ski atop the pass, and decided to stop and get this […] SnowBrains | September 17, 2013 3 Comments
“The Future of June Mountain” by Powder Magazine June Mountain is special because it gives us access to some of the best backcountry skiing in the USA and it drives the local community’s economy. June Mountain closed last winter for financial reasons. June will reopen in 2013/14 and this is fantastic news for skiers and riders. June Mountain is a legend that has taken a fall and hopes to get […] SnowBrains | September 12, 2013 6 Comments
Powder Magazine Review – Thoughts from the First Issue It’s been a long time since I bought an issue of Powder. I let my subscription run out about ten years ago; a subscription I had since I was thirteen years old. As a blossoming ski bum, I remember waiting all summer for the first issue to come out, trying to cope with snow withdrawal and teenage ski angst. When it would appear in the mailbox in August, I’d be like a kid on Christmas morning. I would bring it inside and pour over the articles and the gear guide, drooling at what was possible in a world of snow. But my beef came in the early 2000’s […] D’Arcy McLeish | September 10, 2013 4 Comments