The Global Ski Industry Leaders: Top 9 Countries by Skier Visits Each winter, millions of skiers and snowboarders flock to mountains across the globe in search of powder, adventure, and alpine charm—but some countries draw significantly larger crowds than others. The global ski industry is powered by less than a handful of nations that consistently dominate in terms of annual skier visits. Only three countries attract more than 50 million skier […] Brains Julia Schneemann | May 15, 2025 0 Comments
U.S. Ski Areas Saw 61.5 Million Skier Visits in 2024-25 Season, 2nd Highest Ever Preliminary data from the National Ski Areas Association (NSAA) indicates that the 2024-25 season marked the second-highest visitation on record at U.S. ski areas, with a total of 61.5 million skier visits, a 1.7% increase over the previous season. This number trails the record-setting 2022-23 season by 3.9 million visits, or just under 6%. However, that post-COVID surge was widely […] Industry News SnowBrains | May 12, 2025 0 Comments
How The Secret Formula for Managing Ski Resort Crowds Could Soon Be Revealed Last season saw a record number of skier visits in the US. This marked the second straight year of record numbers, indicating the demand for outdoor recreation is strong. However, some may wonder if this is a good thing, because although the number of ski resorts in operation also grew, oftentimes visitors had to navigate overcrowded slopes. Many resorts try […] Industry News Brent Thomas | November 28, 2023 0 Comments
[UPDATED] US Ski Industry Reports Record 65.4 Million Skier Visits in 22/23 UPDATE August 7, 2023: The final skier visit numbers for the 2022-23 season have been calculated. NSAA reports a record visitation of an estimated 65.4 million skiers and riders to U.S. ski areas during the 2022-23 season. The figure has been updated to take into account the handful of resorts that stayed open into June, July, and even August. ORIGINAL […] Industry News SnowBrains | August 8, 2023 3 Comments
Skier Visits to Arapahoe Basin, CO, Up 9% in 22/23 Skier visits to Arapahoe Basin, CO, went up 9% for the 22/23 season compared to last season. However, they remain 25% lower than when they were partnered with Vail Resorts, according to Arapahoe Basin Chief Operations Officer Alan Henceroth. These numbers are a good sign for the resort, as they aim to keep crowds low and end the parking problems they […] Industry News Anton Lengyel | May 31, 2023 0 Comments
An In-depth Look at U.S. Skier & Boarder Age Demographics During the 22/23 ski season, 64.7 million skier visits were recorded in U.S. ski resorts. This figure was a record and an increase of 6.6% on the already impressive 21/22 season. While the data collected by the National Ski Areas Association (‘NSAA’) is still preliminary and will still increase, as many resorts still operated until Memorial Day, it is an […] Brains Julia Schneemann | May 30, 2023 0 Comments
2023 Skier Visits Down 9% in Switzerland While US ski resorts booked a record season in 22/23 with 64.7 million skier visits, Swiss ski resorts had an average season with 23.2 million skier visits. Skier visits in Switzerland were down 9% on last year, however 21/22 had been the second best year in the last ten years, putting this season’s ski resort visitation number in line with […] Industry News Julia Schneemann | May 21, 2023 0 Comments
How Multi-Resort Season Passes Have Affected Single Lift Ticket Sales Season Pass Sales According to the NSAA, the 2021-22 ski season saw a significant uptick in season passes sold. It wasn’t just the two big players of Epic and Ikon either. Ski areas from big to small from all over the country saw an increase. Additionally, other major players have emerged in the multi-resort marketplace. Related: The Million Dollar Question […] Industry News Brent Thomas | September 7, 2022 1 Comment
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