How Do Athletes Get Sponsored These Days? We are living in a world where the sky is the limit when it comes to becoming a ‘sponsored’ athlete. Although the reality of being a sponsored ‘athlete’ comes in all different shapes and sizes from being sent a couple of beanies and a t-shirt twice a year to full-blown sponsorships by companies which have nothing to do with a […] Rouchelle Gilmore | August 26, 2020 0 Comments
Jeremy Jones Leaves O’Neill After Almost 20 Years of Support Filmmaker, founder of Protect Our Winters, and freeride snowboarding legend, Jeremy Jones, has been ripping hard on a board for the past 30 years, and nearly 20 of those years were spent with trusted sponsor, O’Neill. Today, Jones parts ways with O’Neill after almost 2 decades of support from the Californian surf wear, surfboard, and snowboarding brand. Jones announced in […] Industry News Martin Kuprianowicz | February 7, 2020 4 Comments
Mikaela Shiffrin and Adidas Announce Multi-Year Partnership Adidas aren’t a company known for their winter sports gear, but that hasn’t stopped them from signing a multiyear partnership with leading alpine skier Mikaela Shiffrin. The 24-year-old Colorado native is one of the world’s leading athletes, with a record-breaking 17 World Cup wins in last season – something no man or woman has ever achieved in one season before. Related: […] Industry News SnowBrains | August 14, 2019 0 Comments
Skiing Icon Seth Morrison Is Cut From K2, Uncertainty surrounds K2 Sports… For many people the news of Seth Morrison being cut from K2 was shocking. Most folks probably found out about this on Morrison’s twitter. On Wednesday, Sept. 14 Morrison posted this tweet: Morrison is no longer listed on K2’s website as one of their sponsored athletes and he doesn’t list the brand as one of his sponsors on his […] Daniel Lucero | September 19, 2016 2 Comments
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