SnowBrains Header logo
  • Home
  • News
  • Weather
  • Resort Reports
  • Brains
  • Podcast
  • 300 Movie
  • Long Reads
  •  
SnowBrains Facebook Page SnowBrains Twitter Page SnowBrains Instagram Page SnowBrains YouTube Page SnowBrains RSS Feed

north face

Wasatch Mountains, UT, Report: The North Face of Mt. Superior in Cringy, Rock-Strewn Powder Snow

Report from November 30, 2024 We went for Cardiac Ridge in the Wasatch Mountains, UT, on Saturday. The weather was warm and sunny with a slight breeze when we left the car around 9am. Up and over Cardiff Pass without incident. Across and down into the headwaters of Cardiff Fork. We gawked all around and there were quite few tracks […]

Post Tag for Conditions ReportConditions Report
Play Video
Miles Clark | December 2, 2024
1 Comment

Trip Report: 12,779′ Mt. Gibbs “North Face” | Sierra Nevada Mountains, CA

Report from May 7, 2024 Yesterday, we went for a line I’ve been drooling over for years. The North Face of Mt. Gibbs, California. The only problem is that when we went to drive up to the Horse Meadows Trailhead, the road was closed… “North Face” 12,779′ Mt. Gibbs Sierra Nevada Mountains, CA Summit (actually a ridgeline):  12,200 feet Car:  7,300 […]

Post Tag for Conditions ReportConditions Report
Play Video
Miles Clark | May 8, 2024
0 Comments

[VIDEO] Huge D4 Avalanche at Alyeska Resort, AK, Was a “30-Year Event”

Alyeska Resort, AK, experienced a D4 avalanche on Thursday, May 11th, 2023, on a section of the North Face that the mountain team was closely monitoring. The avalanche crown was between 6-10 feet and likely slid on the November 22nd crust. The snow piled in the kettle ponds on the mountain, causing them to overflow and flood the tram base, […]

Post Tag for AvalancheAvalanche
Play Video
Avatar photo SnowBrains | May 15, 2023
0 Comments

Ikon Pass Offers the Good Stuff for Winter 23/24 on March 16

Ikon. Pass

Ikon Pass enters its sixth season as the established community for skiers and riders across the globe offering access to 50+ authentic and unique mountain destinations across the Americas, Europe, Australia, New Zealand, and Japan. On Thursday, March 16, 2023, Ikon Pass goes on sale for the 23/24 season. Current and new pass holders are invited to join the Ikon […]

Post Tag for Industry NewsIndustry News
Julia Schneemann | March 9, 2023
1 Comment

Outpouring of Shock and Grief in the Mountaineering and Skiing Community at Hilaree Nelson’s Death

Hilaree Nelson

The internet has been flooded with heartfelt and shocked messages at the news of Hilaree Nelson’s death. Hilaree Nelson died while skiing down Manaslu Mountain in Nepal on Monday, September 26, 2022. Hilaree and her climbing and life partner Jim Morrison had reached the summit at 26,781 feet earlier that day after a failed attempt a few days earlier. Related: […]

Julia Schneemann | September 30, 2022
4 Comments

REI, Patagonia, and North Face Among Exhibitors Threatening to Boycott Outdoor Retailer Show if It Returns to Utah

Patagonia, strike

A conservation group and two dozen outdoor recreation companies, including Patagonia, REI, and The North Face, announced Monday that they would boycott the Outdoor Retailer trade show if it moved from Denver, CO back to Salt Lake City, UT. The group accused Utah’s leaders of trying to remove protections for national monuments and public lands. Related: Patagonia Refuses to Supply […]

Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains | February 15, 2022
0 Comments

3 Outdoor Industry Giants Join Facebook Boycott by Pulling Their Advertising in Support of #StopHateForProfit

north face

Outdoor industry giants The North Face, Patagonia, and REI have joined a number of civil rights groups in their #StopHateForProfit boycott by pulling their advertising from Facebook and Facebook-owned Instagram. Last week six national civil rights groups (the Anti-Defamation League, the NAACP, Sleeping Giants, Color of Change, Free Press, and Common Sense) announced the boycott, urging companies to pull advertising […]

Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains | June 23, 2020
0 Comments

Sierra Business Council Receives $20k From the North Face to Support Economic Resilience in the Sierra

SBC’s Big Day of Campaign boosted by outdoor recreation brand’s donation Outdoor apparel company The North Face has committed to donating $20,000 to Sierra Business Council’s Big Day of Giving campaign. Since COVID-19 began impacting the region in early March, Sierra Business Council has been providing critical emergency economic support, guidance, and resources to impacted businesses and nonprofits in the […]

Avatar photo SnowBrains | May 9, 2020
0 Comments

Chile Opens 1,740-Mile Patagonia Hiking Route with Land Donated by North Face Founder

Chile, parks, Patagonia

Chile has launched a huge hiking route through its Patagonian wilderness to boost tourism and highlight the need for conservation. The Route of Parks covers 1,740 miles (2,800km) from the city of Puerto Montt down to Cape Horn. The trail was the idea of Tompkins Conservation, the foundation set up by US billionaire Douglas Tompkins and his wife Kristine. Last […]

Avatar photo SnowBrains | September 28, 2018
0 Comments

The North Face Goes Green!

Refurbishing gear

No need to search the internet for hours, looking for affordable but dependable gear; The North Face is starting to sell refurbished gear online! The North Face renewal system has a wide variety of clothing that’s been refurbished and remade by The Renewal Workshop and sold online for a much lower price. Every year 85% of textiles produced ends up in […]

Post Tag for GearGear
Kristen Strom | June 13, 2018
0 Comments

VIDEO: The North Face Drops Epic ‘Love Letter to Winter’ Edit | Now we Don’t want Winter to Ever End

[arve url="https://youtu.be/AoIq7P6DJKU"]
Steven Agar | June 12, 2018
67 Likes
0 Tweets
0 Comments

Alyeska AK, Conditions Report: bonding snow, breaking cloud

A game of Cat & Mouse has been playing out on Alyeska Resort slopes. Brilliant sun chasing a hovering inversion layer has been an occasional visibility challenge, stunning photo backdrop, and week-long theme. Light dashings of fresh snow and slight temperature up-swings have followed the clouds to the Chugach Mountains and Mount Alyeska. That one two punch is skiing with […]

Post Tag for Conditions ReportConditions Report
Paulie | February 9, 2018
0 Comments

Alyeska AK, Conditions Report: Bomber Blue

Frigid temps. fail to cool skiing at Alyeska Resort. Low crowds, scarce clouds, and light-speed lines were earmarks of the mountain today. North Face, Alyeska’s un-nerving-meets-awesome DBL BLK, was open–top to tram. Northface snowpack was variable (with a Captial ‘V’) but curio wiggles through deep, still-fresh pockets were to be found among the groves and mini-ledges. And, a word to […]

Post Tag for Conditions ReportConditions Report
Paulie | February 2, 2018
0 Comments

VIDEO: TSIRKU is a Gorgeous, Big-Mountain Adventure Ski Film

tsirku, alaska, british columbia, yukon, north face, sherpas cinema, vimeo, video, ski movie

Located deep in the Saint Elias mountains where Alaska, British Columbia, and the Yukon converge, there is a place most skiers and snowboarders only dream of visiting. Brought to you by The North Face and Sherpas Cinema, Tsirku is a big-mountain adventure ski film featuring snowboarder Ralph Backstrom and skiers Hadley Hammer and Sam Anthamatten, who set out to tackle […]

Post Tag for Featured VideoFeatured Video
Play Video
Steven Agar | January 5, 2018
0 Comments

North Face and Columbia stores in Breckenridge to be bought by Vail resorts

The Vail Resorts name is synonymous with company expansion, at least up here in British Columbia, after buying Whistler.  They are not just buying resorts though, also adding retail stores to their portfolio. North Face stores in many other resorts, including Whistler, and resorts in Colorado, California and Utah, are already under their banner. Now, in an extension to their […]

Ben Davies | October 17, 2017
1 Comment

Alyeska Resort in Girdwood, Alaska Conditions Report: New Terrain Opening Every Day!

What a difference one week makes as Alyeska Resort in Girdwood, AK, continuously opens up new terrain every day! The last 10 days has blessed us with numerous snow storms, with just enough accumulation to refresh the tracked powder from the day before. Needless to say everything is skiing great. The groomers are soft and carvable and off piste has been filling in more than it ever was last season. December is off to a strong start!!

Scott Rich | December 14, 2015
0 Comments

Creamy, Soft and Powdery in the Colorado Backcountry – Nov 19th

The plan was to meet at the trailhead at 6:30. I was excited though, so I went to bed at 8:15 last night. And therefore woke up at about 4am, ready to go. I ended up being 20 minutes ahead of schedule. I stopped and gave my car a good, much needed squeegee, got lost on my way to the trailhead, and still ended up there 10 minutes early. So I took a quick nap. By 7am sharp we were skinning to the rising sun and setting moon. […]

Post Tag for Conditions ReportConditions Report
Aaron Rice | November 19, 2013
1 Comment

Share your story:

Submit A Link

Top 10 Trending right now:

  • Skier Killed in Avalanche Near Vail Pass, CO, Marking State’s 1st Avalanche Fatality of 2025–26 Season
    Skier Killed in Avalanche Near Vail Pass, CO, Marking State’s 1st Avalanche Fatality of 2025–26 Season
  • Olympic Snowboarder Seriously Injured During Training by Drunk Skier in Czech Ski Resort
    Olympic Snowboarder Seriously Injured During Training by Drunk Skier in Czech Ski Resort
  • French Ski Resorts Invest €555 Million in 2025, Maintaining Record-Level Commitment
    French Ski Resorts Invest €555 Million in 2025, Maintaining Record-Level Commitment
  • Indy Pass Responds as 3 Midwest Resorts Jump to Ikon: "We Hate Seeing Corporations Grab More"
    Indy Pass Responds as 3 Midwest Resorts Jump to Ikon: "We Hate Seeing Corporations Grab More"
  • Avalanche Sweeps Away 13 Ski Tourists Near Trollfjord in Northern Norway, Leaving 1 Injured
    Avalanche Sweeps Away 13 Ski Tourists Near Trollfjord in Northern Norway, Leaving 1 Injured
  • SnowBrains Forecast: Repeated Storms Bring 4-7 Feet to Parts of the PNW Through Friday
    SnowBrains Forecast: Repeated Storms Bring 4-7 Feet to Parts of the PNW Through Friday
  • We Went to The Biggest Ski Area on Earth and Got Our Whole Perspective Changed
    We Went to The Biggest Ski Area on Earth and Got Our Whole Perspective Changed
  • 2026-27 Ikon Pass Goes On Sale March 12 With New Benefits, New Offers, and New Discounts
    2026-27 Ikon Pass Goes On Sale March 12 With New Benefits, New Offers, and New Discounts
  • Oregon Passes Long-Awaited Liability Waiver Bill for Ski Areas and Recreation
    Oregon Passes Long-Awaited Liability Waiver Bill for Ski Areas and Recreation
  • The "Pass Wars" Have Begun—Breaking Down Prices for the 2026-27 Ikon, Epic, and Other Competing Mega Passes
    The "Pass Wars" Have Begun—Breaking Down Prices for the 2026-27 Ikon, Epic, and Other Competing Mega Passes
  • Meet the Team
  • Contact
  • Privacy Policy
  • Editorial Policy
  • Site Map