[VIDEO] Bode Miller and Andy Wirth Talk About The Ethos Behind Their New Peak Ski Company Peak Ski Company was founded on four pillars: innovation, precision, performance and grit. Owners Andrew Wirth and Bode Miller, alongside their team, strive to produce the most technical – and fun – ski you’ll ever ride. Proudly born in the mountains of Southwestern Montana and from the vision of its co-founders, Andy Wirth and Bode Miller, the Peak Ski Company […] Industry News SnowBrains | October 4, 2022 3 Comments
Bode Miller and Andy Wirth Launch New Ski Brand Featuring 6 Revolutionary All-Mountain, High-Performance Skis Montana-based Peak Ski Company introduces “Peak by Bode Miller”, a new line of high-performance, all-mountain skis featuring a revolutionary and innovative design Bode Miller, the two-time overall World Cup champion and six-time Olympic medalist, and co-founder Andy Wirth today announced the launch of a new venture, Peak Ski Company, LLC, a direct-to-consumer, high-performance ski and brand platform that is leading with a […] Industry News SnowBrains | April 6, 2022 6 Comments
Alpine-X, in Conjunction With Bode Miller and Andy Wirth, Bringing Year-Round Snow to Texas Alpine-X, a developer of indoor snowsports resorts across North America who announced in December 2021 that they are teaming up with Bode Miller and Andy Wirth’s consulting group, is today announcing that they plan to bring snow year-round to Texas. “We believe everyone should have the opportunity to experience the joy of snowsports, regardless of location or weather. That’s why we’re […] Industry News SnowBrains | March 1, 2022 0 Comments
Bode Miller and Former Squaw Valley Chief Andy Wirth Join Forces to Make Year-Round Snowsports Available to Everyone Alpine-X signs multi-year agreement with M BAR W Enterprises, LLC, a professional services and consultant group co-founded by legendary alpine ski racer Bode Miller, and Andy Wirth, ski industry veteran. Alpine-X, a developer of indoor snowsports resorts across North America, announced today that they have teamed up with M BAR W Enterprises, LLC, a consulting and professional services group co-founded […] Industry News SnowBrains | December 8, 2021 2 Comments
Former Squaw Valley CEO Andy Wirth Hopes to Run Colorado Ski Area As Granby Ranch, CO battles with a $62 million debt and potential foreclosure, a former ski industry CEO is assembling a team to manage the ski area and golf operations in Colorado. Andy Wirth and his son Jace submitted a bid last week to run Granby Ranch’s recreation amenities, The Colorado Sun reports. Wirth was with Steamboat Ski Area and […] Industry News SnowBrains | March 3, 2020 1 Comment
Attorney Ron Cohen to Replace Andy Wirth as President and COO of Squaw Valley Alpine Meadows, CA Ron Cohen, who was appointed as interim President and Chief Operating Officer of Squaw Valley Alpine Meadows in April 2018 when Andy Wirth left the resort, was today announced as the man to fill the role on a permanent basis. It is believed this new leadership will mark a shift in the culture at Squaw Valley Alpine Meadows. Cohen, who […] Industry News SnowBrains | August 15, 2018 1 Comment
BREAKING: After 8 Years At Squaw Valley Alpine Meadows, CA | Andy Wirth Retires As President & COO After 8 years at Squaw Valley Alpine Meadows, Andy Wirth announces that he will step down and retire from his position as President & COO of Squaw Valley Ski Holdings. After doing so, Ron Cohen, Deputy General Counsel at Alterra Mountain Company, will serve as an interim. Squaw Valley Alpine Meadows Press Release: Ron Cohen, Deputy General Counsel at Alterra Mountain […] Industry News SnowBrains | April 11, 2018 2 Comments
Squaw Valley Alpine Meadows, CA Base-to-Base Gondola Update: Andy Wirth & Troy Caldwell Hold Meeting Last Friday, Andy Wirth (President & COO of Squaw Valley) and Troy Caldwell (owner of White Wolf, the land between Squaw Valley & Alpine Meadows ski resorts) held a joint meeting to inform the public on the latest information about the Base-to-Base Gondola proposed between Squaw Valley and Alpine Meadows ski resorts. Below are the details of that meeting. SQUAW-ALPINE […] Industry News SnowBrains | August 9, 2017 8 Comments
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