alterra

Alterra Mountain Company and Share Winter Foundation Join Forces to Increase Mountain Access Among Youth

share winter foundation, alterra,

Alterra Collaboration Represents a Nearly $4 Million Cash and In-Kind Donation Toward Share Winter Foundation Programs. Alterra Mountain Company commits to creating a more diverse and inclusive winter sports community and has joined forces with Share Winter Foundation to support their mission to improve the lives, health, and fitness of youth through winter sports. The two industry partners will unite […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Alterra Mountain Company Acquires Purcell Heli-Skiing to Add to CMH Heli-Skiing in British Columbia

alter, cmh, Purcell, canada,

Guests Will Have Access to More Terrain and More Offerings with CMH Purcell Alterra Mountain Company announced today that it has closed on the purchase of Purcell Heli-Skiing in British Columbia, Canada. The business and ski tenure will be incorporated into the company’s premier mountain experience, CMH Heli-Skiing & Summer Adventures, adding nearly half a million acres to the already largest […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Tahoe Conservationists Win Lawsuit Against Squaw Valley, CA Resort Development

Conservationists with the Sierra Watch, a conservation advocacy group, won a legal battle yesterday against Alterra Mountain Company, which had plans to extensively develop the area surrounding Squaw Valley, California. Three judges ruled that Alterra will not be able to continue its expansion plans for Squaw Valley because of the impacts the project would have on the area’s fire danger, […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
4 Comments

Solitude Mountain Resort, UT, Raises Minimum Wage to $15 Per Hour

Following an industry-wide rush to increase wages and entice workers, Solitude Mountain Resort has jumped on the train and increased its starting minimum wage to $15 an hour. The increase applies to all non-tipped positions and even includes wage bumps for certain potions paid above the old starting wage. The change represents more than a 2X increase over the Utah minimum […]
Post Tag for Industry NewsIndustry News
Lucas Gauthier |
0 Comments

Lawsuit Against Alterra Mountain Co. Over Shortened Ski Season to Continue, Colorado District Court Judge Decides

red mountain resort, British Columbia, Rossland, ikon pass,

The pandemic cut ski season short in March of 2020. You were there—you remember. Parent company of the Ikon Pass, Alterra Mountain Company, shut down its mountains across the nation as state-mandated lockdowns became the new norm. Ikon Pass holders said they were owed a refund for not getting to ski the entire season. Alterra disagreed. So Ikon Pass holders […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Alterra Mountain Company Names New President & COO of Mammoth Mountain & June Mountain in California

Alterra Mountain Company announced today that Ron Cohen, current President and Chief Operating Officer of Squaw Valley Alpine Meadows, CA, will return to Mammoth Mountain and June Mountain as the destinations’ new President and Chief Operating Officer, effective immediately. Mammoth Mountain is the company’s largest and most visited destination. Ron will be responsible for overseeing operations at Mammoth and June […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
1 Comment

4 Largest Ski Industry Leaders Unite to Fight Climate Change

Today, Alterra Mountain Company, Boyne Resorts, POWDR, and Vail Resorts announce the Climate Collaborative Charter, the ski industry’s first unified effort to combat climate change with shared commitments around sustainability and advocacy. Related: How Will Climate Change Affect Skiing? All four ski industry leaders have agreed to operate their respective resorts with sustainability at the forefront and use their collective […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
1 Comment

Alterra Mountain Company Names New President & COO of Solitude Mountain Resort in Utah

Alterra Mountain Company announced today that Amber Broadaway has been selected as President & Chief Operating Officer of Solitude Mountain Resort in Utah. Amber has served as Vice President, Guest Services & Safety, for Sugarbush Resort in Vermont and will move into the position effective June 1, 2021. Amber will be responsible for Solitude’s operations and driving the profitability and […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
1 Comment

Alterra Mountain Company Community Foundation Established to Assist Destination Community Members in Need

Alterra Mountain Company yesterday announced the establishment of the Alterra Mountain Company Community Foundation, a public charity created to provide financial support to the members of the North American communities in which Alterra Mountain Company operates. Related: Addressing Racism in America: CEO of Alterra Mountain Co. Sends Letter to Employees Alterra Mountain Company founders from Henry Crown and Company and […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
4 Comments

Alterra Announces $207-Million Upgrades at Resorts | Squaw Valley Alpine Meadows, CA Base-to-Base Gondola Confirmed

Alterra Mountain Company announces its plans to invest $207 million in capital improvements for the upcoming year, including transformational base area and on-mountain developments at Steamboat, Deer Valley Resort, Squaw Valley Alpine Meadows and Mammoth Mountain. Related: Could the Squaw Valley Alpine Meadows, CA Base-to-Base Gondola Happen This Summer? This year’s $207 million plan includes $111m in significant resort projects, […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
2 Comments

Alterra Mountain Company Destinations Announce Summer Openings

winter park, colorado, gondola, new gondola, zephyr express, trestle, mountain biking, downhill

Updated Summer Offerings With Enhanced Health & Safety Protocols As summer kicks off, Alterra Mountain Company destinations across North America are unveiling their plans to welcome guests back to the mountains. Each destination will offer visitors the opportunity to take advantage of the outdoors and explore favorite activities, from mountain biking, golf, and scenic chairlift/gondola rides to hiking, shopping, and […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
0 Comments

Liftopia Facing Involuntary Bankruptcy for $3-Million Owed to Alterra, Aspen Skiing Co, and Others

liftopia, bankruptcy

Popular lift ticket discount site Liftopia is allegedly facing Chapter 11 Involuntary Bankruptcy, according to businessbankruptcies.com, with petitions being filed by Alterra Mountain Company and Mountain Collective Pass operator Aspen Skiing Company. Claims against Liftopia so far total $3-million for failure to pay commercial fees. Chapter 11 Involuntary Petition Against a Non-Individual. Fee Amount $1717. Filed by Petitioning Creditor (s) Aspen […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
2 Comments

Ikon Pass Announces Expanded Adventure Assurance Benefits for Winter 20/21

On April 17, Ikon Pass introduced Adventure Assurance, the industry’s first free program designed to alleviate uncertainty and provide flexibility to 20/21 pass holders. Today, Ikon Pass announces expanded Adventure Assurance benefits and more options to offer pass holders peace of mind for winter 20/21. Related: Ikon Pass Announces 20/21 Spring Promotion Extension to June 16, 2020 Whether pass holders […]
Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains |
1 Comment