March Madness Ski Resort Edition: Vote on Who Will Be Crowned Champion as Best Ski Resort in North America While March may be the most exciting time of year for basketball fans, the month typically sees skiing wind down to a close—until now. To honor the most intense sports tournament on the continent, SnowBrains decided to host a March Madness of its own to find out which ski resort its following would crown champion as the Best Ski Resort […] SnowBrains | March 25, 2025 0 Comments
Why is That Tree Covered in Bras and Beads at the Ski Area? Every ski resort seems to have that one tree covered in bras, beads, boots, panties, and whatever people choose to toss on it. Many refer to it as the “panty tree.” There have been conflicting reports that debate when, where, and why panty trees came to be, so today, we must try to piece together the puzzle. Our earliest theory […] Brains Luke Guilford | February 18, 2025 6 Comments
The Daring Ski-Hayden Dream: War, Ambition, and Aspen’s Greatest “What if?” In the 1930s, a group of daring visionaries believed they could build a European-style ski resort high in the Colorado Rockies that might one day rival the grand destinations of the Alps. Their chosen site was Mount Hayden, rising above the ghost town of Ashcroft near Aspen—a snowy paradise they hoped would become a winter sports haven, complete with cutting-edge […] Clay Malott | February 13, 2025 0 Comments
X Games Changes History by Introducing A.I. Judging Assistant This year’s X Games in Aspen, Colorado, may have given us a peek into what snow sports competitions may look like in the future. The X Games’ main event on opening night was the Men’s Snowboard Superpipe, which saw the debut of artificial intelligence (AI) in assisting with the competition’s judging. This is the first time that AI has assisted […] Industry News Quinn Brophy | January 28, 2025 0 Comments
A Look Back at the Aspen Ski Patrol Strike of 1971 The recent Park City Ski Patrol strike demonstrated the importance of ski patrollers in daily mountain operations and visitor experience. The strike began on December 27, 2024, after prolonged negotiations with Vail Resorts regarding wage increases and benefits for the patrollers. The demonstration, which included picketing lines, job walk-offs, and social media campaigns, lasted until January 10, 2025. The strike […] Quinn Brophy | January 24, 2025 0 Comments
Top 5 Ski Towns That Love to Drink With the world having countless amazing ski towns (not to mention Germany is in its own league), we have kept this list limited to the United States. And since opinions are like, well you know, opinions, this list is in no particular order. Killington, Vermont Starting us off strong is Killington, Vermont. Lovingly and appropriately known as “the beast,” Killington […] Industry News Ayden Arca | December 14, 2024 1 Comment
Aspen Ski Company, CO, Offers Free Tickets to X Games Aspen 2025 to Local High School Students It should come as no surprise that Aspen, Colorado, produces some incredible young winter sports athletes. Three examples at the top of our heads are Gretchen Bleiler, Alex Ferreira, and Torin Yater-Wallace, all of which accomplished X Games podiums at a young age. These kids have great access to incredible terrain, both in-bounds and out-of-bounds. Aspen Skiing Company intends to […] Industry News James Pulfer | November 21, 2024 0 Comments
Top 9 Most Googled Ski Resorts in the United States As 2025 quickly approaches and around 90% of all Americans own a smartphone, accessibility to information is constantly at our fingertips. I find myself saying, “Just Google it” or “Look it up” multiple times a day about many different things. However, I must admit that most of those things are related to skiing. Thankfully, plenty of other people are constantly […] Industry News John Cunningham | November 18, 2024 0 Comments
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