evo Expands Footprint in Japan with Acquisition of Bergland Hotel in Hakuba evo Hotel Hakuba Transformation and Rebrand Planned for Winter 2024-25 evo, the outdoor retail and experiences company, today announced the opening of their second evo Hotel. evo Hotel Hakuba follows the company’s first traditional hotel offering, evo Hotel Salt Lake, which debuted in 2022 in Salt Lake City, Utah. Related: Why Hakuba Valley, Japan Is The Real Deal For An […] Industry News SnowBrains | November 21, 2023 0 Comments
Outdoor Retail Company evo Announces New Campus Location in Tahoe City, California View this post on Instagram A post shared by evo (@evo) SEATTLE (July 11, 2022) – evo, the outdoor retail and experiences company, today unveiled plans to build a new campus location in Tahoe City, California. Campus Tahoe City will be centrally located on the shores of North Lake Tahoe, in Tahoe City, right across from Commons Beach, enabling both locals […] Industry News SnowBrains | July 25, 2022 1 Comment
Gear Guide: What You Need Bring on a Ski Trip to Japan Brought to you by HAKUBAVALLEY If a trip to Japan isn’t on your bucket list, it should be. Because of its deep powder, massive inventory of skiable terrain, and rich and unique culture, Japan has been attracting skiers and boarders from all over the world. With over 600 ski resorts, and some of the world’s greatest lift accessible backcountry, you’ll find […] Eric Behn | January 3, 2020 0 Comments
Fly-In B.C. Bike Trip with Evo and Big Mountain Adventures [sponsored by evo.com] The riding on the South Coast of BC is some of the world’s finest. Just think of the place names: The North Shore, Squamish, Whistler, Pemberton and the South Chilcotin. That’s about five lifetimes of riding on some of the best trails in the world. And there’s lots to choose from; gnarly, rooted descents and technical climbs, fast […] Biking D’Arcy McLeish | May 11, 2017 0 Comments
Head South To Fulfill Those Snowy Desires | Come Ski, Ride, & Bike Chile With Evo Ski season is starting to wind down here and lots of folks are beginning to dream about two wheels and the rubber side down. At least for now. Our snow hunger can only be satiated for so long before we start pining for pow. But if you’re in the market to do both over the spring and summer, Evo.com has […] Industry News D’Arcy McLeish | April 26, 2017 0 Comments
The Chilean Mountain Biking Scene is Going Off Right Now [this post is sponsored by evo.com] Chile is home to a burgeoning mountain bike scene. Last year, the Enduro World Series made an epic stop there for one of the best races of the season. And that area is where Evo.com wants to take you at the end of April. From April 30th to May 7th, Evo.com is hosting a […] Biking D’Arcy McLeish | March 24, 2017 0 Comments
Japan is Going OFF Right Now! And you’re probably missing it! Japan skiing is in full swing this time of year, and this season is making out to be one of the deepest years in recent history! January in Japan is usually the deepest month of the year in which Japanese terrain gains a solid base. Snowjapan.com is showing that snowfall averages are up from last […] Eric Behn | January 19, 2017 1 Comment
Up To 60% Off Your Favorite Gear, Say What? | It’s Real At Evo.com [This article is sponsored by evo.com] Why shop on Black Friday, when you could be skiing with your new equipment that you ordered from EVO at Black Friday Prices way before Friday, November 25th! EVO currently has rock bottom sale prices on all the new gear that you desire, all the way up to 60% OFF. The first consistent cold […] Industry News Sponsored | November 19, 2016 0 Comments
TOP GUN: The 5 Award Winning Men’s Powder Skis of 2016 [this article is sponsored by evo.com] Top Gun = the Best of the Best. These are the biggest, baddest, burliest Powder Skis on the market as decided by the most reputable sources in the industry who put in the energy to test every 2015 powder ski out there. We’ve aggregated the 5 Top Gun Powder Skis of 2015 according […] Gear Sponsored | October 29, 2015 13 Comments
Didn’t Get Enough Pow This Winter? Shred Nevados de Chillan This Summer: For many of us out West, winter wasn’t exactly what we had hoped for. We’re being left wanting more. Luckily, there’s the Southern Hemisphere winter. In the Southern Hemisphere, the place that gets the most snow is Nevados de Chillan ski resort in Las Trancas Chile. It’s the Mt. Baker of the Southern Hemisphere and it delivers. Evo knows that Nevados de Chillan delivers and they’ll be taking skiers and riders there this summer. Learn more about evo’s 2015 Chile Trip here: evo 2015 Chile Trip […] Sponsored | April 1, 2015 1 Comment
ON3P Jeffrey 122 Ski Review The ON3P Jeffrey 122 is the ultimate soft snow ski! I skied this ski everyday for the last seven weeks in Japan, and it handles bottomless snow with grace and stability. The tip and tail are playful, making the ski easy to maneuver in tight trees. The 50cm of rocker in the tip allow for effortless flotation in everything from deep blower snow to hot, heavy pow. Additionally, ON3P makes very durable, heavy-duty skis. I somehow managed to take the Jeffrey 122 over plenty of exposed rocks, resulting in very little base damage. If you are looking for an everyday ski, the Jeffrey 122 might not be your best bet. The 122mm waist combined with the softer flex, make the ski mostly powder specific. […] Gear Rachel Delacour | March 19, 2015 0 Comments
Gear Review: Smith I/O7 Goggles Smith Optics has been making snow goggles for over 50 years. In 2007 they released the world’s first rimless interchangeable goggle, the I/O. Seven years later, they re-designed it once more, giving birth I/O7. The idea behind I/O7 was to make a high quality, easy to use, and reliable goggle. It employs an efficient minimalist design that reduces weight and moving parts. The I/O7 is a medium/large fit, filling the gap between the smaller I/O and the larger I/OX. Even though I have a smaller face, I found the I/O7 more comfortable than the I/O because it has less curvature. Another thing to note is that the goggles come up high, which reduces gaper gap, […] Gear Liza Sarychev | March 10, 2015 0 Comments
Gear Review: 2015 Dalbello Lupo SP ID Ski Boots Getting properly fitted in the Dalbello Lupo changed my skiing and unlike my friends who complained about painful ski boots, I couldn’t wait to put mine on. Made from Dalbello’s KR2 mold, the Lupo is a descendant of the original three-piece Flexon design, which in my opinion has many advantages over the traditional overlap boot. In an overlap design, the flex is In a three-piece design the flex is governed by bending of the tongue, which results in a more progressive flex, (softer at first, stiffer as you keep flexing) that’s […] Gear Liza Sarychev | February 26, 2015 0 Comments
Atomic Automatic 109 Ski Review For the 2014-2015 season, Atomic has expanded their extremely successful Automatic model into three different widths: a 102, 109 and 117. They still have that Automatic shape you know and love, and now you can choose the size that fits your style and the conditions you ski in most often. The 109 is the most versatile ski in the Automatic lineup. It’s a great ski for any and all snow conditions, and it is light enough to be a good touring ski. It is fun and playful and can also carve, but it is not stiff enough for heavier skiers who like to go fast. I tested the Atomic Automatic 109 in a wide variety of conditions over the course of 40 ski days at Nevados de Chillan, Las Leñas […] Gear Lee Lyon | February 5, 2015 0 Comments
Ingrid Backstrom Joins evo.com Team The most famous female freeskier on Earth just joined the evo.com team this week. Ingrid’s influence on the sport is huge and evo is hugely proud to have her on their roster. Ingrid joins an already stacked evo team that includes Chris Benchetler, Collin Collins, Eric Pollard, Andy Mahre, Tim McChesney, Austin Smith, Kimmy Fasani. SEATTLE, WA: Leading action sports retailer, evo, is pleased to announce that Ingrid Backstrom has joined the evo Collective, a multitalented group of individuals who represent evo’s brand and core values. Ingrid joins Chris Benchetler, […] Industry News SnowBrains | January 28, 2015 0 Comments
Japan’s Best Season in 10-Years: 354-Inches of Snow & Counting… This January, Japan’s isle of Honshu received more snow than it has in the past 10 years. The snowpack in the valley’s is also much higher than it has been in the past 10 years. Needless to say, it’s been a great January in Japan. As of today, records are indicating 354″ of snowfall has fallen so far this winter in Northern Honshu. 354″ of snowfall and it’s only January… Many ski resorts in the area are reporting around 124″ snow depths and deeper. If you haven’t been to Japan yet – if you haven’t seen it snow in Japan yet – it’s time to go. evo is taking skiers and riders to Japan this winter. […] SnowBrains | January 28, 2015 0 Comments
Japan Snow Continues To Go Off 13-Foot Snowpacks = The Norm Japan is having one heck of a big winter this year. There is more snow on the ground here right now than there has been at any point in the past 8 years. Many ski resorts on the main isle of Honshu already have over 4-meter (13.1-feet) deep snowpacks. This January has been almost nothing but big storms. The second two weeks of December were exceptionally snowy as well skyrocket the Japanese snowpack to record levels. Things have filled in in a way we don’t generally see here. Pillows are bigger, lines are smoother, new options have opened up, and the bushes and low trees are nonexistent. […] SnowBrains | January 23, 2015 0 Comments
Gear Review: Flylow Quantum Pro Jacket and Baker Bibs Flylow is an independent outerwear company dedicated to manufacturing high performance, durable products out of Lake Tahoe. Originally created by ski mountaineers in the Pacific Northwest, Flylow’s technical pieces are designed to accommodate fast uphill and aggressive downhill skiing. In addition to designing hard-charging outerwear, Flylow is also working to achieve a long-term sustainability plan to better serve the planet and the ski industry as a whole. The Quantum Pro Jacket and Baker Bibs are two of Flylow’s versatile, waterproof, breathable hardshells. […] Gear Rachel Delacour | January 14, 2015 1 Comment
Gear Review: Flylow Billie Coat and Nina Pant Flylow started ten years ago when two college friends recognized a need for technical outerwear to fill the gap between mountaineering and ski outerwear. They created gear that was light for the ascend and durable for downhill charging. Ten years later, Flylow is based in Lake Tahoe and still true to their independent, mountain-raised roots. The Billie Coat and Nina Pant are Flylow’s three layer hard-shell outerwear options designed specifically for women. 20k/20k waterproof fabric (20K waterproofing means “if you put a square tube with inner dimensions of 1” x 1” over a piece of said fabric, you could fill it with water to a […] Gear Liza Sarychev | January 7, 2015 1 Comment
Japan Is Having Its Best Season in Years: December 2014 Photo Tour Japan is having its best ski season in years right now. It’s not normal for Japan to have this much snow this early in the season. The bushes are covered, the big lines are in and it’s game on most everywhere on Honshu isle. Ski resorts in the Hakuba area have already gotten 332 cms (132 inches or 11 Feet) of snow at their bases in the month of December alone. If you haven’t been to Japan yet – if you haven’t seen it snow in Japan yet – it’s time to go. evo is taking skiers and riders to Japan this winter. Evo’s got all the details worked out for you so all you have to do is show up, ski deep pow, eat great food, and get […] SnowBrains | December 30, 2014 3 Comments