Norway Mountain, MI, Aiming to Reopen for the 2024/2025 Season Michigan ski hill, Norway Mountain, announced they plan to re-open and start spinning the lifts for guests during the 2024-2025 ski season. A recent post on Norway Mountain’s Facebook and TikTok shared the news, with many commenters voicing their excitement. The “upside down” ski area, located in the Upper Peninsula of the mitten state on the border of Wisconsin, closed […] Industry News John Cunningham | September 7, 2023 0 Comments
New Study Reveals Harmful Environmental Effects of Snowmaking Climate change is the biggest roadblock in the future of the ski industry because warming temperatures mean less snowfall in most regions and more abnormal weather patterns. Many ski resorts are becoming increasingly dependent on artificial snowmaking to combat this. However, a new study reveals that producing snow has many negative consequences. Published in the Current Issues in Tourism journal, […] Industry News Tyler Hatch | June 16, 2023 3 Comments
First Timer’s Guide to Brian Head Resort, UT Hidden in plain sight halfway between Las Vegas, NV and Salt Lake City, UT lies one of the best-kept secrets of the Utah skiing world: Brian Head Resort, nestled on the edge of Southern Utah’s Dixie National Forest. Home to The Greatest Snow on Earth® (think deep, consistent, and fluffy, with just the right density to give the illusion that […] Featured Article Lucy Ferneyhough | January 3, 2023 0 Comments
Toggenburg Mountain, NY Closes After 68 Years of Operation Toggenburg Mountain in Fabius, New York has officially been sold—and its new owner plans to close it down for good. The small ski area—which has two lifts, three t-bars, and 21 trails—was in business for 68 years until it sold to Peter Harris this week, the president of Intermountain Management (also known as SkiCNY.com) and the owner and operator of […] Industry News SnowBrains | August 4, 2021 0 Comments
Vail Resorts Creates Deep Pockets With $1.3 Billion Cash On Hand—What’s Next? Vail Resorts as a company is one of the most polarizing topics in the ski community since skiers vs. snowboarders in the mid-’80s. The ski community is torn on whether to hate them for their mass acquisitions or to love them for the variety and coverage that their season pass offers. Regardless, there is one thing for certain: People are […] Industry News Artur | July 1, 2021 5 Comments
Colorado Ski History: A Booming Industry Centuries in the Making With 32 resorts boasting the highest average elevations in North America, Colorado is typically referred to as the United States’ skiing capital. In fact, its unofficial nickname is Ski Country USA. So how did the state get to this point? This article focuses on a very brief summary of the Colorado ski industry’s rise to stardom over several decades. 1800s […] Clay Malott | December 9, 2020 3 Comments
California Issues Travel Advisory as State COVID Cases Surpass 1,000,000 Gov. Gavin Newsom has issued a travel advisory for the state of California as state COVID cases pass 1 million and continue to surge ahead of Thanksgiving. State officials are asking residents not to travel out of state for the holiday and are recommending that those who do quarantine for at least 14 days when they return. “California just surpassed a […] SnowBrains | November 13, 2020 0 Comments
Love Em’ Or Hate Em’, We Need Jerries Jerries, gapers, holiday skiers—call em’ what you like, but mountains across the nation are filled with them every year. They’re not exactly the most desirable skier type on the mountain, and you may even be one. The presence of Jerries on the hill is subject to much debate among people who consider themselves “real skiers,” saying things like Jerries are […] Industry News Martin Kuprianowicz | November 6, 2020 7 Comments
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