SnowBrains Header logo
  • Home
  • News
  • Weather
  • Resort Reports
  • Brains
  • Podcast
  • Long Reads
SnowBrains Facebook Page SnowBrains Twitter Page SnowBrains Instagram Page SnowBrains YouTube Page SnowBrains RSS Feed

clothing

Backcountry Layering: Be Aware, Know What to Wear

  One of the most important parts of moving safely in the backcountry is being prepared with the right gear. Yes, that means a beacon, shovel, and probe—but it also includes your clothing. When you’re touring in the backcountry, you’ll want a different kit than what you wear inbounds at the resort. Inbounds, your main goal is to stay warm […]

Post Tag for BrainsBrains
Russell Parker | January 30, 2026
0 Comments

Winter is Coming! Don’t Let Cold Hands Slow You Down

Hestra Gloves

As the temperature drops and the snowflakes start to dance in the air, we know that winter is just around the corner. It’s the season filled with excitement for skiing, snowboarding, winter hiking, and all kinds of chilly escapades. But nothing can put a damper on your winter fun quite like cold, numb hands. Fear not, because we’ve got the […]

Post Tag for Featured ArticleFeatured Article
Alex K | October 23, 2023
0 Comments

“Thank You, North Face:” Oil and Gas CEO Calls Out The North Face Clothing Company for Hypocritical Climate Activism

[arve url="https://youtu.be/GH0UjtGCgU4"]
Martin Kuprianowicz | July 28, 2021
Likes
Tweets
5 Comments

Patagonia Says “Vote the A$$holes Out”

Vote the Assholes out

Patagonia, a leader in outdoor clothing, is letting people know what they think and what you should do. They want you to “vote the assholes out”. Their message of activism aims to remove politicians that deny climate change. The only way to do that is by voting and Patagonia is making sure you know. “It refers to politicians from any party who […]

Post Tag for GearGear
Alex Camerino | September 17, 2020
6 Comments

Virtika Outerwear CEO David Lesh Turns New Leaf, Announces Priesthood and Path to Salvation To Right Wrongs and Save Damned

View this post on Instagram A post shared by David Lesh (@davidlesh) DENVER, CO — Virtika Outerwear CEO and Founder David Lesh, who has been the target of ridiculous amounts of social media-driven hate speech over the course of the past few months despite a global pandemic and nationwide, racial controversy which you thought would have had everyone mad enough […]

Post Tag for Industry NewsIndustry News
Avatar photo SnowBrains | July 6, 2020
2 Comments

Gear Review: Arc’teryx Cerium LT Hoody: Amazing Weight-to-Warmth Ratio

Cerlium LT Hoody

The 2020 Cerium LT Hoody by Arc’teryx is top of its class in terms of what gear you want to be wearing out in the mountains. The streamlined, lightweight, down hoody filled with 850 white goose down excels as a backcountry mid-layer or standalone jacket in cool, dry conditions. I was most impressed with the mid-layer’s warmth-to-weight ratio, along with […]

Post Tag for GearGear
Martin Kuprianowicz | December 20, 2019
0 Comments

Plant-Based Ski Wear and Bluetooth Powered Gadgets Set to Hit Slopes in 2020

Edit press release

As the 2019/20 ski season finally gets underway, winter holiday provider Club Med has teamed up with industry experts to predict future trends in skiwear. People want more from their clothing, which is why the top trends go beyond just style – extending into safety, performance and more ethical ski fashion pieces. The latest slope wear predictions for 2020 include […]

Post Tag for GearGear
Avatar photo SnowBrains | December 13, 2019
0 Comments

Share your story:

Submit A Link

Top 10 Trending right now:

  • The 9 Most Underrated Ski Areas in North America
    The 9 Most Underrated Ski Areas in North America
  • SnowBrains Forecast: Up to 20 cm for British Columbia & Alberta Midweek
    SnowBrains Forecast: Up to 20 cm for British Columbia & Alberta Midweek
  • The 8 Best Ski Resorts in the Southern Hemisphere
    The 8 Best Ski Resorts in the Southern Hemisphere
  • Every Ski Resort Still Open in the East While the West Shuts Down Early
    Every Ski Resort Still Open in the East While the West Shuts Down Early
  • Alpine Ethics Become Law: Austrian Court Rules Climber Liable in Partner’s Death on Grossglockner
    Alpine Ethics Become Law: Austrian Court Rules Climber Liable in Partner’s Death on Grossglockner
  • How The Epic Pass Changed Skiing: A Data Driven History of Vail Resorts
    How The Epic Pass Changed Skiing: A Data Driven History of Vail Resorts
  • Top 5 Newest North American Resorts Opened in the Last 20 Years
    Top 5 Newest North American Resorts Opened in the Last 20 Years
  • Which Ski Resorts Are Still Open in the West? Here's All 24 — and When They Close
    Which Ski Resorts Are Still Open in the West? Here's All 24 — and When They Close
  • Winter Park's Town Gondola Is Still in Planning But the Transformation Is Very Real
    Winter Park's Town Gondola Is Still in Planning But the Transformation Is Very Real
  • Norwegian Avalanche Victim Identified as Former University of Utah Ski Star
    Norwegian Avalanche Victim Identified as Former University of Utah Ski Star
  • Meet the Team
  • Contact
  • Privacy Policy
  • Editorial Policy
  • Site Map