Powder Mountain, UT, is Transforming into Utah’s Newest Mountain Bike Destination Powder Mountain, Utah (aka PowMow), is one of North America’s largest ski resorts with over 8,000 acres. They pride themselves on the guest experience by limiting season passes and day ticket sales. Now they look to bring that same experience to summer guests and mountain bikers as they transform into Dirt Mountain. This summer is their inaugural season offering lift-accessed […] Industry News Brent Thomas | July 27, 2022 0 Comments
Brundage Mountain, ID, Replacing Frontside Triple Chair with New High-Speed Quad as Part of $30 Million Improvement Plan Brundage Mountain Resort is replacing the Centennial Triple Chair with a new high-speed quad lift. Construction of the lift will take place in the summer of 2023 and will be ready to operate for the 2023-24 season. It will have a vertical rise of 1,616 feet. The new lift will be called the Centennial Express and will greatly improve the […] Industry News Brent Thomas | July 27, 2022 1 Comment
Vail Mountain, CO, Shows Strong Results in Survey Conducted by Winter Guests The 2021-22 ski season at Vail shows that the resort is highly regarded as an exceptional destination. The survey was conducted by Boulder-based RRC Associates and included over 1,000 guests. The surveys were conducted post-visit to gauge the guest experience. 73% of the guests gave Vail a 9 or a 10 (out of 10) on a “net promoter score.” These […] Industry News Brent Thomas | July 26, 2022 0 Comments
Man Sues Bass Pro Shops for $5 Million Over $12 Pair of Socks A Missouri man is suing Bass Pro Shops for $5 million for not honoring their lifetime guarantee on a pair of socks. The RedHead Lifetime Guarantee All-Purpose Wool Socks are the product in question. The Bass Pro Shops website currently states that the product has either been removed or is no longer for sale. The socks sold for $11.99. Another […] Industry News Brent Thomas | July 25, 2022 0 Comments
Where in the World Are All the Ski Resorts? There are over 6,000 ski resorts in the world. Some skiers and snowboarders have been all over the world to explore them; however, many have only visited a few. This map visually represents where all the resorts are in the world. Take a look. Some Observations There is a ski resort on every continent except Antarctica. As expected, most ski […] Brains Brent Thomas | July 25, 2022 1 Comment
This Company Blends Together Van Life, Community Living, and Remote Working What happens when you combine Van Life, WeWork, and Co-Living into one? The answer is Kift. This new company uses vans as mobile bedrooms combined with a network of beautiful community houses. The houses are used for co-working, cooking, and connecting with other like-minded individuals. The idea is to reach economies of scale for a group of people who desire […] Industry News Brent Thomas | July 22, 2022 2 Comments
How Russia’s Invasion of Ukraine Could Impact Ski Manufacturing This winter could see some supply disruption for ski and snowboard retailers. This does not just have to do with the lingering supply chain problems caused by the pandemic. Russia’s invasion of Ukraine is also a significant factor. Related: Killington Resort, VT Donates $20,000 to Ukraine Relief Efforts What does the conflict have to do with ski production? It is […] Industry News Brent Thomas | July 22, 2022 1 Comment
Aliens at Alta? Nope, Just the Latest Avalanche Mitigation Technology With an average of 540 inches of the best snow on earth every year, Alta Ski Area constantly has avalanche mitigation on its mind. Now they are adopting the latest technology in avalanche safety and prevention. Alien-looking pods, called OโBellx, are being installed on the mountain to be integrated into Altaโs network of avalanche control systems. They are a new […] Avalanche Brent Thomas | July 22, 2022 2 Comments