Blizzard Unveils New Black Pearl Collection, Reinforcing the Ski’s Legacy as ‘The Boss’ Blizzard is proud to introduce a brand-new collection of their iconic women’s all-mountain skis, the Black Pearl. One of the best-selling skis of all time, the Black Pearl has become known as a reliable, balanced ski that has transformed the way women approach the mountain. While the construction and tech have been revamped with this collection, the spirit remains the […] Industry News SnowBrains | January 3, 2024 0 Comments
Blizzard Unveils a Heartfelt Tribute to Hilaree Nelson With Limited-Edition Ski and Children’s Book The project’s artwork and book were created by women from Blizzard’s Women2Women Group Yesterday, Blizzard announced the special release of a limited-edition Sheeva 10 and a children’s book, Leader of the Pack, in honor of fallen ski mountaineer Hilaree Nelson. A Blizzard athlete and icon that inspired a generation, this release is an homage to her legacy, created by the very […] Industry News SnowBrains | October 19, 2023 0 Comments
Jones Snowboards Introduces Re-Up Tech Snowboard Recycling Program Re-Up Tech is a first-of-its-kind program that recycles retired snowboards and upcycles the materials into new snowboards Winter apparel and backcountry gear brand Jones Snowboards is thrilled to announce a groundbreaking new snowboard production technology called Re-Up Tech that allows snowboards to be recycled and the collected materials to be used to make new snowboards. The Re-Up Tech process was […] Industry News SnowBrains | October 18, 2023 0 Comments
[VIDEO] PRESS SEND – It’s Just Skiing. It’s Not That Serious, and Winter’s Coming Blizzard cut Elyse Saugstad, Connery Lundin, and Noah Gaffney loose in Tahoe last spring to get to work on something VERY serious. They drank no margaritas and had no fun. Did you get the memo? Elyse, Connery and Noah did, and we think they understood the assignment. It’s about keeping the fun in skiing, not taking yourself too seriously, and […] SnowBrains | October 6, 2023 0 Comments
Keely’s Camp for Girls Launches 2023/2024 Sponsorships and Backcountry Camps Keely’s Camp, a female-founded and run camp, is thrilled to offer several unique experiences this fall for the next generation of girls to feel empowered, inspired, educated, and connected in skiing and outdoor sports. Apply today for two amazing sponsorship opportunities with Keely’s Camp: Girl on Fire Sponsorship Keely’s Camp, in collaboration with Blizzard, Tecnica, Stio, and SHRED are running […] SnowBrains | October 1, 2023 0 Comments
The Next Big Thing in Ski Construction Innovation Skiing has been around for centuries, and over the years, numerous technological advancements in ski construction have dramatically enhanced the skier experience. The evolution has been astounding from the early days of wooden skis and leather boots to today’s high-tech construction. The change has been especially theatrical in the last few decades and it seems almost every ski on the market […] Industry News Brent Thomas | April 4, 2023 0 Comments
[GEAR REVIEW] Blizzard Hustle 9 Ski – A Versatile All-In-One Delight With no mountain town to call home, my nomadic lifestyle means I don’t have a garage, crawl space, or basement to store my ski gear. I carry everything everywhere I go. Therefore, I need to have minimal equipment—one quiver for everything. My boots fulfilled these criteria, and I was looking for the perfect ‘do everything’ ski this season. Thankfully, Blizzard […] Gear Review Steven Agar | March 9, 2023 0 Comments
National Brotherhood of Skiers 50th Anniversary in Vail, CO, Day 4: Ski Racing and Ne-Yo Concert Report from Tuesday, 7th February 2023 The National Brotherhood of Skiers 50th Anniversary continued today in Vail, Colorado, with a full day of ski racing, backcountry ski course inspection, more demos, and Vail’s 60th Anniversary Concert (Soul on Snow). The weather for the 4th day of the NBS 50th Anniversary Black Ski Summit was a beautiful bluebird Colorado day; I […] Industry News Greg Obernesser | February 8, 2023 0 Comments