Mammoth Mountain, CA, Open for The 2023/24 Winter Season Located in the heart of California’s Sierra Nevada Mountain Range sits Mammoth Mountain. On Friday, November 10th, 2023, Mammoth Mountain kicked off another winter season after being closed for only three short months. Receiving over 700″ at the base last season and almost 900″ at the summit, Mammoth is coming off its snowiest season on record. A strong El Niño […] Industry News Luke Guilford | November 17, 2023 0 Comments
Alterra Mountain Company Announces Major Expansion of Deer Valley Resort, UT – Ski Area Adding 16 New Lifts & Doubling in Size Denver, CO, August 24, 2023 – Alterra Mountain Company, the world’s premier mountain operating company, has announced a major terrain expansion of Deer Valley Resort that will add 3,700 acres of terrain to its world-renowned, ski-only destination located in the Wasatch Mountains in Park City, Utah. In addition, the development of a new village and portal will dramatically improve access […] Industry News SnowBrains | August 24, 2023 0 Comments
The Best Multi-Resort Season Passes You Probably Haven’t Heard Of Multi-resort season passes are becoming more and more mainstream. For many skiers and riders, the days of only buying a season pass that limits you to just your local mountain are gone. The majority of season pass buyers now have access to a plateful of resorts either through a multi-resort pass or reciprocal agreements. The number of multi-resort passes is […] Brains Brent Thomas | August 7, 2023 0 Comments
Dolomiti Mountain Range in Italy Wakes Up to Fresh Snow in July Marmolada, the highest ridge in the Dolomites, Italy, woke up this morning (July 26, 2023), to a dusting of fresh snow. Marmolada is part of the Dolomiti Superski ski area, one of the largest ski areas in the world. The Dolomites are considered the most stunning mountains in the world and are a UNESCO World Heritage site. The ski area […] Industry News Julia Schneemann | July 26, 2023 0 Comments
Alterra Mountain Company Releases Its First Impact Report DENVER, CO, June 7, 2023 – Alterra Mountain Company reinforced its commitment to social responsibility, unveiling its first Impact Report. Focused on four core pillars – Prioritizing People, Protecting the Planet, Investing in Community, and Operating Responsibly – the report lays out a roadmap to further implement the company’s new social responsibility platform, Forward Stance, to make positive impacts across […] Industry News SnowBrains | June 7, 2023 0 Comments
Skier Visits to Arapahoe Basin, CO, Up 9% in 22/23 Skier visits to Arapahoe Basin, CO, went up 9% for the 22/23 season compared to last season. However, they remain 25% lower than when they were partnered with Vail Resorts, according to Arapahoe Basin Chief Operations Officer Alan Henceroth. These numbers are a good sign for the resort, as they aim to keep crowds low and end the parking problems they […] Industry News Anton Lengyel | May 31, 2023 0 Comments
High Time to Get Ready for the Australian Ski Season With just slightly over five weeks left until the Australian ski season kicks off, we hope you have all your proverbial ducks in a row. The snow has started falling, with some resorts seeing up to six inches or 15 cm of snow in the last 24 hours, and the Australian Bureau of Meteorology is forecasting up to eight inches […] Industry News Oz Brains | May 3, 2023 0 Comments
The Economics Behind the Success of Multi-Resort Passes Have you ever looked at the multi-resort season passes like Epic or Ikon and wondered how these deals make financial sense to Vail Resorts or Alterra Corporation? After all, at a day pass price of $225-245 for Vail, the $841 season pass breaks even after just four days. You’d be forgiven to think that most people who buy these multi-resort […] Brains Julia Schneemann | May 1, 2023 7 Comments