evo To Open its Second Hotel in Tahoe City, CA The outdoor retail and experiences company, evo, paved its way into the ski community as one of the first online retailers in the industry in 2001. Since then, evo has opened brick-and-mortar locations, created evoTrip Adventures, and recently spread its wings into the hotel industry. The first evo hotel, Campus Salt Lake, opened in 2022 in Salt Lake City, and now […] Industry News Luke Guilford | February 6, 2024 0 Comments
Outdoor Recreation Industry Valued at $862 Billion: This is Why We Love (and Spend so Much on) Nature The US Department of Commerce’s Bureau of Economic Analysis (BEA) has just made a powerful discovery that the outdoor recreation industry is now worth 862 billion dollars. The outdoor industry is worth more than the oil and gas industry by almost 750 billion dollars but it doesn’t just provide for the economy it provides an additional 4.5 million jobs. […] Brains Oliver Lund | November 20, 2022 0 Comments
Nature: A Proven Cure to Mental and Physical Health Issues As many people in the outdoor world know, a day spent outside feels much better than a day spent inside. In recent years there have been various studies released explaining the physical and mental health benefits of spending quality time in the outdoors. One of these studies, performed by students at Griffith University, Australia, determined that the national parks around […] Brains Ryan Nadiak | June 29, 2022 1 Comment
The Top 9 Via Ferratas in the United States Interested in rock climbing, but not the technical commitment? We may have something here for you. Meaning “iron path” in Italian, a Via Ferrata is a protected style of rock climbing that makes mountaineering approachable for beginners. First used by military troops to safely traverse and transport materials through the Dolomites during World War I, via ferratas are sturdy iron rungs, […] Climbing Martin Kuprianowicz | June 3, 2022 1 Comment
Bears Ears and Grand Staircase-Escalante, UT Restored as National Monuments On Friday, the Biden administration announced that it’s restoring the Bears Ears and Grand Staircase-Escalante National Monuments in Utah, as well as the Northeast Canyons and Seamounts Marine National Monument in the Atlantic Ocean. The decision protects sensitive historic sites and fragile ecosystems, preserves air and water quality for local communities, keeps coal and oil in the ground, and listens […] SnowBrains | October 11, 2021 0 Comments
2021’s Best Meteor Shower Will Bring up to 100 Meteors Per Hour on August 11-13 Dust or particles—whatever the cosmos throws at us on any given day—break past earth’s defenses at 37 miles a second. They can reach temperatures upwards of 3,000 degrees Fahrenheit and light up the night sky with an amazing assortment of colors, courtesy of a nonverbal, celestial agreement between our atmosphere and outer space. ‘Shooting stars’ occur when meteors hit Earth’s atmosphere, […] Brains Martin Kuprianowicz | August 11, 2021 0 Comments
60% of Idaho Ski Areas Offer Summer Mountain Biking Adventures This article was provided courtesy of Ski Idaho BOISE, Idaho (June 14, 2021) — 11 of Idaho’s ski areas offer lift-served mountain biking, and four — Lookout Pass (plus the Route of the Hiawatha), Silver Mountain, Soldier Mountain, and Tamarack — have already opened their trails for the season. Five more — Bogus Basin, Brundage Mountain, Grand Targhee, Kelly Canyon, […] Cycle CycleBrains | June 16, 2021 0 Comments
59% of Americans Plan to Try Something New This Summer, Including Skydiving, Bungee Jumping, and Water Skiing This post first appeared on Outdoorsy and was written by Lizzie Dragon According to recent research 6 in 10 Americans are jonesing for an adventure this summer, with 59% wanting to try something new this summer. Related: Campground Shortage Coming This Summer | Polls Find Camping Popularity in the US Is Outpacing Campground Supply Respondents cited trying different foods, going […] SnowBrains | May 13, 2021 0 Comments
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