How Protect Our Winters Has Been Fighting Against Public Land Sales in Congress The assault on our nation’s public lands continues in Congress as the U.S. Senate debates the reconciliation bill. Last week, Utah Senator Mike Lee introduced a provision to the bill that would allow for the sale of up to 3.5 million acres of public land to help pay for tax cuts included in the bill for the wealthiest individuals and […] Industry News Zach Armstrong | June 26, 2025 0 Comments
SnowBrains Podcast Ep. 79 | Erin Sprague – CEO of Protect Our Winters This episode of the SnowBrains podcast is brought to you by Club Med. Erin Sprague became Protect Our Winters‘ (POW’s) CEO at the beginning of 2024. Since then, she has spearheaded the organization and movement of outdoor recreationists fighting climate change. POW’s mission is to “depoliticize the climate discussion and bring together those from all backgrounds to advocate for the outdoor […] Podcasts Podcast | February 25, 2025 0 Comments
Protect Our Winters (POW) Announces Stoke Fest Film Festival Tour 5 In-Person Film Festival Stops & 1 Virtual Event from October 7-29 Professional Snowboarder & POW Founder Jeremy Jones, Professional Skier Amie Engerbretson, and Local Athlete, Creative & Science Alliance Members Join POW For Films, Panels, Prizes & More BOULDER, Colo., Aug. 27, 2024 – Today, Protect Our Winters (POW) announced an expanded Stoke Fest Film Tour, with six fall stops across […] Industry News Press Release | August 28, 2024 0 Comments
Protect Our Winters POWers up the Outdoor State Climate advocacy organization Protect Our Winters (POW) is thrilled to announce the introduction of the Energizing Our Communities Act, a bill sponsored by Rep. Annie Kuster (D-NH) and Sen. Peter Welch (D-VT). The bill was introduced in both the U.S. House of Representatives and the U.S. Senate on April 18, and publicly announced on Earth Day. Over the last 18 […] Industry News SnowBrains | April 25, 2024 0 Comments
Arcade Announces POW x Joseph Toney Collab Belt Arcade Belts, a brand on a mission to revolutionize the way a belt functions and allows you to move freely, today announces the POW x Joseph Toney belt, a collaboration that supports the efforts of Protect Our Winters (‘POW’) to help the people and places most impacted by climate change. Joseph Toney is a visual artist operating out […] Industry News SnowBrains | February 22, 2024 0 Comments
Imperfect Advocacy: Addressing The Climate Change Hypocrisy An upcoming film created by professional skier and Protect Our Winters (POW) Athlete Alliance member Amie Engerbretson, The Hypocrite, challenges the notion that winter sports athletes are hypocrites because they leave a large carbon footprint while chasing snow around the world, all while advocating for the climate. Although this film has yet to premiere, the message reflects a fundamental responsibility winter […] Industry News Luke Guilford | February 11, 2024 0 Comments
Austrian TV Commentator Cut Off Live On Air While Talking About Climate Change Former ski racer-come TV commentator Benjamin (‘Benni’) Raich looked stunned on live TV when his TV station told him “Stop” over his earpiece as he was talking about climate change during his coverage of the FIS Alpine World Cup in Sölden, Austria. “I’m not supposed to say anything more,” the 45-year-old said while still live on TV before the Austrian […] Industry News Julia Schneemann | November 1, 2023 0 Comments
FIS Responds to POW Petition Protect Our Winters (‘POW’) started a petition last week to put pressure on the International Ski & Snowboard Federation (‘FIS’) to better align wintersport with environmental sustainability. The initiative was prompted by the emergence of pictures from both preparations for the World Cup at Sölden, Austria, as well as the cross-border event at Zermatt, Switzerland & Cervino, Italy, that saw […] Industry News Julia Schneemann | October 24, 2023 0 Comments
Greenpeace Conducts Own Study to Challenge FIS’ Claims on ‘Climate Positive’ Status Greenpeace published a study in late May this year that called out claims by the International Ski & Snowboard Federation’ FIS’ of being ‘climate positive’ as nothing more than ‘greenwashing.’ The study was conducted by German consultant ‘Mission Zero’ and called into question several of the claims made by FIS in the past months. The key points Greenpeace and the […] Industry News Julia Schneemann | June 16, 2023 1 Comment
New Climate Change Themed Race Suit for Team USA for 2023 World Championships If you were paying close attention at the World Championship’s opening event yesterday, the women’s Combined event, you may have noticed Team USA skiers in a new race suit. US Ski & Snowboard, in partnership with Kappa and Protect Our Winters (‘POW’), equipped the Stifel U.S. Alpine Ski Team with a special race suit for the 2023 FIS Alpine Ski World […] Industry News Julia Schneemann | February 7, 2023 0 Comments
The Locals Sale Teams Up With Protect Our Winters | Pop-Up Shops in Salt Lake City, UT, and Boulder, CO The Locals Sale has just kicked off another busy season and has two pop-up shops coming your way in Salt Lake City, Utah, and Boulder, Colorado. The Locals Sale is on a mission to inject some sustainability and inclusivity into a world where a lift ticket can cost almost $300 per day, and winter jackets and pants can run into the thousands. […] Industry News SnowBrains | October 24, 2022 0 Comments
Biden Signs Inflation Reduction Act Into Law On August 16, President Biden signed the Inflation Reduction Act (IRA) into law after the House of Representatives had narrowly voted in its favor last Friday with 220-207 votes. President Joe Biden remarked during the Act’s signing, “With this law, the American people won and the special interests lost.” Related: A Climate Change Win: Arapahoe Basin, CO, Chief Speaks Out in Praise […] Industry News Julia Schneemann | August 18, 2022 6 Comments
USA Poised to Reclaim Leadership Role in Climate Change Debate as House of Representatives Votes on Inflation Reduction Act This Friday On August 7 the Inflation Reduction Act (IRA) passed the Upper Chamber of the US Congress. The House of Representatives will vote on this act on Friday the 12th. The IRA is a compromise on the previously proposed Build Back Better Act (BBBA). In a nutshell, the IRA aims to raise $739 billion of which roughly half ($369 billion) will […] Industry News Julia Schneemann | August 10, 2022 2 Comments
With POW Bike, Cycling Community Gears Up to Protect the Places We Ride, Lifestyle We Love [arve url="https://youtu.be/oduXKDmK2nI"] CycleBrains | July 21, 2022 Likes Tweets 0 Comments
Plant-Based Boots From Scarpa Are Saving The World $1 At a Time Passionate about skiing, passionate about performance, passionate about boot-making, passionate about sustainability. Northern Italy’s family-owned and operated SCARPA has been a leader in the boot-making world since the late 1930s, bringing alpinism within reach to those who search for it and providing them with the best performance equipment available. Responsible for not just a revolution in technical boots for skiers across […] Featured Article Alex K | April 21, 2022 0 Comments
The SnowBrains Podcast #18: Jeremy Jones – Legendary Big Mountain Snowboarder, Climate Change Activist, CEO/Founder of Jones Snowboards This episode is brought to you by Ikon Pass In October 2020, we proudly announced the launch of “The SnowBrains Podcast.“ The SnowBrains Podcast has already broken into the top 17% of all podcasts, and we’re honored and humbled. Thank you! In this episode, Jeremy & Miles discuss big mountain snowboarding, switching from helicopters to human-powered snowboarding, Alaska, founding Jones Snowboards, […] Podcasts Podcast | March 30, 2021 0 Comments
VIDEO: TGR Drops Trailer for ‘Purple Mountains’ | One Man’s Journey to Find Common Ground in the Mountains – One Voter at a Time [arve url="https://youtu.be/SnsfmORIY-c"] SnowBrains | September 10, 2020 Likes Tweets 0 Comments
Jeremy Jones Leaves O’Neill After Almost 20 Years of Support Filmmaker, founder of Protect Our Winters, and freeride snowboarding legend, Jeremy Jones, has been ripping hard on a board for the past 30 years, and nearly 20 of those years were spent with trusted sponsor, O’Neill. Today, Jones parts ways with O’Neill after almost 2 decades of support from the Californian surf wear, surfboard, and snowboarding brand. Jones announced in […] Industry News Martin Kuprianowicz | February 7, 2020 4 Comments
NOAA: The Atmosphere and Arctic Sea Ice: Who’s The Dog, and Who’s The Tail? Written by Tom Di Liberto on Climate.gov In recent years, a popular debate has been occurring within the climate community. No, it’s not whether climate change is occurring and caused by humans. (It is.) Instead, it’s regarding how much of an effect, if any, the rapid warming of Earth’s frozen cake-topper we call the Arctic, and the corresponding reduction in […] Industry News SnowBrains | October 8, 2019 0 Comments
The Cost Of Climate Change In The Ski Industry Every year The U.S. Ski Industry adds about $23 Billion dollars to the U.S. Economy. Not only is the ski industry important to the economy, but its important to many of us who enjoy skiing and snowboarding as a lifestyle and sport. Climate change and the increase in temperature across the globe directly threatens the ski industry because winter sports […] Industry News Brian Werner | October 26, 2018 0 Comments