Race Report: Slokar, Stjenersund Take Advantage of Shiffrin Absence in Lech / Zuers, Austria The first (and only) Women’s Parallel Giant-Slalom World Cup took place in brutal, blizzard-like conditions on November 13th. The second of seven Austrian alpine World Cup stops, Lech / Zuers (near St. Anton) challenged the 46 athletes to a 19 gate course over a 102m (335ft) vertical pitch. Despite World Cup overall points being on the line, American star Mikaela […] Olympics Phil Tremblay | November 15, 2021 0 Comments
How Your Favorite Ski Race Athletes Stack Up After the Season Opener in Soelden, Austria The summer has come to an end and the FIS World Cup season has kicked off where it has for the last 14 years; the treacherous, up to 65% inclined pitch of Soelden, Austria. Now rejoined with the sound of spectators, the best alpine skiers in the world competed under a blue sky with the Women competing on October 23rd […] Olympics Phil Tremblay | November 9, 2021 0 Comments
VIDEO: Mikaela Shiffrin Writes and Performs Song as a Message to Everyone We are witnessing incredible acts of kindness and selflessness every day. The doctors and nurses helping the ill, and continuing to help the millions who have sickness and injuries not even related to this specific virus. The thousands of retired health professionals who have volunteered their services to aid the hospitals strained in space and resources. Those testing and developing […] SnowBrains | March 26, 2020 1 Comment
Mikaela Shiffrin Shares the Secrets to Her Success | No Caffeine, No Alcohol, Lots of Sleep, and Sharp Focus Mikaela Shiffrin, the best slalom skier in the world right now, is the first skier, male or female, to make $1 million in prize money from a single season. Also the youngest slalom champion in Olympic history and the youngest skier to win 50 World Cup races, is there anything she does that gives her the competitive edge over her […] Industry News SnowBrains | January 30, 2020 0 Comments
Mikaela Shiffrin Finished Third in World Cup Slalom in Flachau, Austria Yesterday Mikaela Shiffrin lost to Slovakian Petra Vlhova for the second straight World Cup slalom race, at Flachau in Austria yesterday. It is the first time in over five years that Shiffrin has failed to win in successive slalom races Shiffrin finished third overall, 0.43-seconds slower than first placed Vlhova. Sweden’s Anna Swenn-Larsson was second, by only 0.10-seconds. Vlhova claimed her seventh World […] Industry News SnowBrains | January 15, 2020 0 Comments
Mikaela Shiffrin and Adidas Announce Multi-Year Partnership Adidas aren’t a company known for their winter sports gear, but that hasn’t stopped them from signing a multiyear partnership with leading alpine skier Mikaela Shiffrin. The 24-year-old Colorado native is one of the world’s leading athletes, with a record-breaking 17 World Cup wins in last season – something no man or woman has ever achieved in one season before. Related: […] Industry News SnowBrains | August 14, 2019 0 Comments
Mikaela Shiffrin Claims 3rd Consecutive World Cup Title Without Even Skiing a Run For the third straight year, Mikaela Shiffrin has secured the FIS Ski World Cup overall title, and she secured it while taking time off from the World Cup circuit, to rest, recharge and train in both Italy and the Czech Republic – rather than traveling to Sochi, Russia, which has struggled with cancellations the last four days, reports US Ski […] Industry News SnowBrains | March 4, 2019 0 Comments
Exhausted Mikaela Shiffrin Pulls Out of Next Two World Cup Events A worn out and under-the-weather Shiffrin will temporarily apply the brakes on her splendid season in order to take a much-needed breather, reports AP Sports. And the way she’s racing, that’s almost got to be a sigh of relief for the rest of the field, her absence will be a chance for other names to appear on top of a […] Industry News SnowBrains | February 22, 2019 0 Comments