Alcohol at Altitude: Does 1 Beer in the Mountains Equal 3 Beers at Sea-Level? While living at an elevation of a mile-high or more for over a decade, I have frequently told my Flatlander visitors: “Be careful when you go out to the bars tonight… one drink at elevation equals two or three at sea level!” This urban myth, passed down to and by yours truly and countless others over the years, was established […] Brains Jared Roberts | June 9, 2025 0 Comments
Spotlight on Mt. Bachelor, OR: RendezVan Festival 2025 As winter loosens its grip on the Cascades, Mt. Bachelor (just outside of Bend, Oregon) once again welcomed a vibrant tribe of nomadic souls and slope enthusiasts for one of the Pacific Northwest’s most anticipated gatherings — the RendezVan Festival. More than just a festival, RendezVan is a celebration of the adventurous van-life spirit. RendezVan blends mountain culture with music, […] Featured Article Nicky Blumm | April 24, 2025 0 Comments
Top 5 Ski Towns That Love to Drink With the world having countless amazing ski towns (not to mention Germany is in its own league), we have kept this list limited to the United States. And since opinions are like, well you know, opinions, this list is in no particular order. Killington, Vermont Starting us off strong is Killington, Vermont. Lovingly and appropriately known as “the beast,” Killington […] Industry News Ayden Arca | December 14, 2024 1 Comment
Pub Beer Brings Cheap Fun to the Après as the Official Beer of Natural Selection Tour in Collaboration with 10 Barrel Brewing BEND, Ore., (February 9, 2024) – Pub Beer, the flagship brand of 10 Barrel Brewing, proudly announces its partnership with Natural Selection. As The Official Après Beer of Natural Selection Tour, Pub Beer adds its inaugural title sponsorship with snowboarding’s most progressive competition to a growing list of partners in the culture, including The Bomb Hole, Monster Children and Slush […] Industry News SnowBrains | February 14, 2024 0 Comments
New Taphouse at Tamarack Resort, ID, Will Be the Prime Après Ski Destination Exciting things are happening at Tamarack Resort in Idaho. Planned upgrades include not just huge terrain expansion, but also improvements to the on-mountain experience, resort infrastructure, and village improvements. Related: Tamarack Resort, ID’s, Huge Terrain Expansion Approved by National Forest One of the most anticipated amenities coming to the resort is the new Seven Devils Taphouse. The gathering spot will […] Industry News Brent Thomas | October 7, 2022 0 Comments
The Beer-Drinking Incentive at Winter Park Resort, CO Recently, Winter Park Resort in Colorado teamed up with Upslope Brewing. Through the partnership, Winter Park is leading a contest through beer cans and QR codes that could allow the winner to utilize the gondola an hour before the resort opens for the public. Upslope Brewing, which is based in Boulder, Colorado, is promoting its Mary Jane Ale. Upslope Brewing […] Industry News Breya Bergom | December 2, 2021 0 Comments
Big Sky Resort, MT, Taps MAP Brewing for Limited-Edition Craft Beer to Celebrate New Chairlift Swifty Session Pale Ale is a toast to the newest Big Sky 2025 upgrade – the installation of Swift Current 6 A portion of sales will benefit Big Sky SNO to further sustainability initiatives within the Big Sky community Something big is brewing. A new collaboration between Big Sky Resort and MAP Brewing is giving skiers and riders something new to toast to the […] Industry News SnowBrains | November 23, 2021 0 Comments
Hiker in Hawaii Discovers Stream Running With 1.2% Alcoholic Beer A man hiking last week in Hawaii came across what some would consider a dream come true––a river of beer. The man was hiking in Waipio, on Hawaii’s Oahu island, when he caught a strong smell of alcohol wafting up from a nearby stream. Related: 10 Barrel: Drinking Beer Is Required In A Mountain Town The man said the smell was horrific, […] SnowBrains | November 19, 2021 0 Comments
Salt Lake City’s Annual “Shred Fest” Kicks Off Winter With Utah’s Biggest Ski Festival This Weekend View this post on Instagram A post shared by Shred Fest (@shredfest.life) Salt Lake City’s biggest winter kick-off festival is back for two full days of action. Shred Fest is a winter and music festival that invites the community to celebrate the arrival of winter with a rail jam competition, lumberjack demo, food trucks, local breweries, and more. […] Industry News SnowBrains | November 4, 2021 0 Comments
10 Barrel Brewing Launches New Beer for Upcoming Winter | PRAY FOR POW – 7% ABV Stout 10 Barrel’s most awarded beer recipe, based on an American Stout, has been reincarnated to benefit Protect Our Winters this season. PRAY FOR POW officially launches October 1, 2021, and is the fifth beer added to the #drinkitforward series. This is not your ordinary American Stout. In fact, this recipe has taken home 4 Golds, 3 Silvers, and 4 Bronze medals […] SnowBrains | September 30, 2021 0 Comments
Boulder, CO Breweries Collaborate on ‘CO Care Can’ to Support Victims of Boulder Supermarket Tragedy To support victims, families, and those directly impacted by the Boulder Supermarket Tragedy, local breweries, Upslope Brewing Company, Oskar Blues Brewing, Left Hand Brewing, Sanitas Brewing Co., Bootstrap Brewing Co., and Mountain Sun Pub & Brewery have teamed with brand marketing accelerator, Fortnight Collective to create, “Colorado Care Can”, an assortment of community crafted beers provided to support The Colorado […] SnowBrains | May 5, 2021 0 Comments
10 Barrel: Drinking Beer Is Required In A Mountain Town Brought to you by 10 Barrel Brewing Some people say altitude and alcohol don’t mix. But everyone knows beer and mountain life have a strong bond. A frothy beer seems to go hand-in-hand with the froth-fest of snow life. The beer company out of Oregon called 10 Barrel aspires to make beers to drink as part of an experience while […] Featured Article Rouchelle Gilmore | March 11, 2021 3 Comments
Why Boarding and 10 Barrel Beer Go Together Like Peas and Carrots Brought to you by 10 Barrel Brewing You can’t deny it—for some reason, beer tastes better on the mountain. After an all-time day, there’s nothing like cracking a cold one in the parking lot and reminiscing about the laps. As dedicated riders, we know that a great day on the mountain is something that we wait all year for and […] Featured Article Kristen Strom | March 11, 2021 1 Comment
Want to Live in a Van, Travel to National Parks, and Receive Free Beer For $50k a Year?!? Michelob Ultra has just announced a new position opening… The beer company is officially looking for a new CEO – otherwise known as the Chief Exploration Officer. According to a statement released by the company, the position is a 6-month gig in which the CEO will tour U.S. National Parks in a state of the art van provided by Michelob. […] Industry News Spencer Cox | September 18, 2020 0 Comments
VIDEO: Budweiser Seeks To Be Official Beer of Utah | Vote #Bud4Utah [arve url="https://www.youtube.com/watch?v=hK2zd4-Ou98&feature=youtu.be"] SnowBrains | September 4, 2020 Likes Tweets 2 Comments
Telluride, CO Ski Bum Gets Immortalized with Namesake Beer “Heroes get remembered, but legends never die” – Babe Ruth Randall Jacobs of Phoenix, AZ, better known as “Uncle Bucky,” passed away on May 4, 2020, at the age of 65. He was a prolific “liver of life” and well-known ski bum around Telluride, CO. Related: How to Become a Ski Bum in 5 Easy Steps: He was best known […] Industry News Taylor Stephan | July 24, 2020 0 Comments
Get Paid to Drink Beer and Hike the Appalachian Trail Getting paid to drink beer and hike the Appalachian Trail may sound too good to be true, but the Devil’s Backbone Brewing Company is hiring someone to do just that as a Chief Hiking Officer. The duties of this dream job include hiking the entire 2,000 mile Appalachian Trail from Georgia to Maine, sleeping under the stars, creating social media […] Lynn Barlow | June 5, 2020 0 Comments
Eating on the Mountain–What Fuels You? When you can burn up to 400 calories an hour while out skiing and snowboarding, snacks on the mountain are a must. We asked our Facebook followers what keeps them going on the slopes. The responses were full of a wide array of mountain munchies. One thing was certain, many folks prefer to bring their own lunch or snacks. Despite […] Katy Shipley | May 16, 2020 1 Comment
Brain Post: 10 Powerful Reasons BEER is Good For You It is believed that beer generally has a good amount of silicon which is directly related to the health bones. In a study conducted by Tufts University and other research centers, it was found that older men and women, who had beer or wine, daily, had better bone density. But increasing the drinks to above two daily, made them prone to bone fractures. A study on 100 different types of beers in 2010 identified that the pale ale, had the best bone buildings benefits, as this brew was the richest in silicon. The light lagers and the beers that did not contain alcohol were found to contain the least amount of silicon. So drink up, but […] Brains SnowBrains | May 12, 2020 23 Comments
Breweries Pouring Millions of Dollars Worth of Beer Down the Drain Breweries across the country are pouring gallons and gallons of beer down the drain, as unsold kegs that would normally supply bars and restaurants are going ‘out of code’, brewer jargon for out of date. Related: Craft Beer: Sales Down 77%, Most Craft Breweries Won’t Survive 3 Months, Survey Says $900 million worth of beer will be lost due to […] SnowBrains | May 7, 2020 0 Comments